Abby Koss Email & Phone Number

Hingham, Massachusetts, United States

Own marketing strategy & execution for Mahi Gold & Mahi Gold Outfitters.About Mahi Gold: We’re a family company with roots in a small coastal town - Chatham. To us, days spent by the water with family and friends are the best days there are. So, we make and curate clothing that’s made for those days.

Boston, Massachusetts, United States

- Own the Perigold shopping experience for the wallpaper, fabric by the yard, and seasonal/outdoor decor categories - Manage portfolio of 30+ high value, heritage brands in the luxury space- Strategize with suppliers to develop plans to grow their e-commerce business on Perigold and Wayfair- Collaborate with cross-functional teams to improve brand and.

Boston, Massachusetts, United States

- Managed day to day retail operations of Boston & Nantucket locations- Hired, trained & managed retail staff of 5+- Onboarded new brands and managed the For Now brand experience About For Now: We believe that the best brands have a story to share. A series of passions, needs, wants, or just-for-funs. And, we don’t always have the opportunity to learn.

- Responsible for success of retail stores in Boston and Nantucket - Launched e-commerce platform in March 2020 -Discovered new emerging brands for For Now (Instagram, Trade Shows, etc.)- Onboarded brands and manage their overall experience at For Now- Created an managed Incubation Program with 5 brands per cycle- Managed performance for 25+ brands- Led.

Boston

- Owned weekly email newsletter - Focused on creating content for Instagram stories- Planned engaging events to play matchmaker between brands and customers- Opened pop up store in Wellesley, MA for the Holidays

Boston

- Brainstormed marketing initiatives and event ideas to drive in-store shopping - Created brand signage for 30+ emerging brands- Acted as a storyteller on the floor - Collected powerful consumer insights to pass back to brands

Greater Boston Area

- Created and customized window sheets and open house collateral for a group of nearly 200 agents.- Worked closely with agents to create weekly email marketing campaigns.

- Worked with the corporate marketing team to implement the LIVE print and digital campaigns.- Collaborated with Graphic Designer to create guides for over 10 neighborhoods in the Greater Boston Area- Contributed to Gibson Sotheby's semi-annual magazine, "The Collection", for Spring/Summer.

Boston, Massachusetts

- Brought structure to evolving start-up’s website with team of 5.- Performed a series of weekly competitive market analyses through observance of new products and in-store merchandising. - Created marketing and branding guidelines for photographers and designers. - Planned successful trunk shows to increase brand awareness and sales.

Brookline

- Promoted the Barre & Soul brand and lifestyle on Simmons College campus.- Created content on Facebook and Instagram to encourage students to purchase New Student Pass. - Planned special classes for students to learn more about barre.

Greater Boston Area

- Improved and maintained integrity of donation system. - Performed data imports and exports for new constituent management software (ETapestry).- Developed a system of processes and procedures to train staff members.

989 Commonwealth Avenue

- Managed in-kind donations from organizations. - Created inventory management system to ensure there was enough product for all clients. - Maintained the boutique appearance so all clients felt like they were shopping in a store.

Boston

- Improved stock room efficiency by developing an organized system of navigating inventory.- Managed and handled high-volume shipments in preparation of seasonal rollouts.- Collaborated with team members to increase sales and maximize efficiency for customers to meet and surpass weekly goals.- Contributed to a positive customer experience by providing.

- Created marketing collateral for special sales and events- Used Facebook, Twitter, Instagram, and Pinterest to share new styles - Attended buying shows with owner to identify which brands and models to carry each season

9 Thompson Street, Winchester, MA

- Acted as a sales rep for nearly a dozen luxury shoe and accessory brands- Merchandised the store and windows as new product arrived.

I created Consign New England, a consignment concierge service, when I realized that time was the biggest obstacle for all those wishing to consign. My team served as the middleman in the consignment process. I strategically decided whether to consign an item through a consignment boutique or a website. I was able to maximize my profits with my brand.

Bachelors Of Science In Business Administration, Marketing And Retail Management

Activities and Societies: Co-President, Business Liaison, President & Founding Member, American Marketing Association (AMA) Simmons.

Business Studies And Design

Activities and Societies: Abroad Fall 2017 in Milano, Italy Coursework: Managing Fashion & Luxury Companies, Italian Theory and Design.

Education record

Activities and Societies: Elected Student Council Member (Freshman-Senior Year) Founder of Girls Empowered by More (GEM) Cross Country.