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@themarketingplant.co
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5 phones found area 612, 507, and 602
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Abby Murray is listed as An effective brand is personal. Cofounder + CEO @storyarb. Insights on humanizing brands + scaling B2B agencies as a 4x female founder. at storyarb, based in Albert Lea, Minnesota, United States. AeroLeads shows a work email signal at themarketingplant.co, phone signal with area code 612, 507, 602, and a matched LinkedIn profile for Abby Murray.
Abby Murray previously worked as Co-founder + CEO at Storyarb and Co-Founder (Mortarr) + CMO at Ecomedes. Abby Murray holds Bachelor Of Science (B.S.), Marketing from W. P. Carey School Of Business – Arizona State University.
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Abby Murray is a marketer, entrepreneur and design-enthusiast with a heart for building brands.Abby is CEO and co-founder of storyarb, redefining how B2B brands approach content. Launched in 2023 alongside Morning Brew co-founder Alex Lieberman, storyarb helps modern B2B marketing teams scale high-quality content through a subscription-based approach, a very welcome change to the traditional agency model.Before storyarb, Abby co-founded Mortarr in 2017, a search and discovery platform connecting the commercial construction and design world online. Abby built the brand and the product with her incredible team of talent while serving as CEO for the software startup. They led the company to +1,500 companies showcasing their work to tens of thousands of MAUs before its acquisition by Ecomedes, Inc. in early 2022. Mortarr.com continues to be the leading source for project inspiration, pros and products within the built environment, now powered by sustainability product data from Ecomedes, Inc. Abby Murray served as Chief Marketing Officer of Ecomedes, Inc. for a year after the acquisition, supporting the merging of the organizations, defining the brand, setting the product direction, and leading the marketing team through KPI-driven campaigns, digital strategy, and communication for Ecomedes, Inc., its platforms, and its subscribers. Prior to Mortarr, she founded a coworking space, The Outlet, and a B2B agency offering marketing and commercial design services to firms across multiple industries. The agency, Brick (fka The Marketing Plant), was the birthplace of Mortarr and the team that fueled the platform’s development and growth. Brick was a wholly owned subsidiary of Mortarr until its acquisition in 2022. Abby graduated from the W.P. Carey School of Business at Arizona State University (ASU) with a degree in Marketing and complimenting design studies in The Design School at ASU.Abby has been featured in The Wall Street Journal, Thrive Global, MUSE by Clio, Interior Design, Star Tribune, TECHdotMN, Finance and Commerce, Twin Cities Business, The Business Gist, and The Minneapolis Egotist. Most recent awards for her platform and agency work include AdFed 2020 The Show, Top 3 Finalist for 2019 TCSW Emerging Startup of the Year, AdFed 2019 The Show, AdFed 2018 The Show, a 2018 Telly and highly-esteemed top national awards from Fidelity and Schwab. For more from Abby, or to just give her some digital high-fives, connect.
Listed skills include Marketing, Marketing Communications, Leadership, Public Relations, and 28 others.
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New York, New York, US
Our story is telling yours.storyarb is the modern brand’s full-stack, fully-flexible content subscription, powered by world-class copywriters and strategists who take your content and brand story to the next level.A marcom team’s bestie, we provide all the copywriting support necessary for individuals and the complex content teams looking to deploy sharp.
San Francisco, California, US
Served as Chief Marketing Officer of Ecomedes, Inc. for a year following the acquisition of Mortarr, supporting the merging of the organizations’ operations, defining the joint brand, setting the product direction, and leading the marketing team through ABM, user campaigns, digital strategy, and communication for Ecomedes, Inc., platforms, and its.
San Francisco, CA, US
Launched in May 2018, Mortarr was founded to address the significant lack of digitization in an +$1 trillion commercial building industry. Leveraging the agency team to build the brand and kickstart the startup, it was spun into a SaaS-based multi-sided marketplace model that balanced growth in content, users, and revenue simultaneously. The team activated.
Co-founded a branding agency in 2013 supporting large enterprises and SMBs within the financial, retail and hospitality sectors in establishing their brand and GTM strategies. The agency and clients were nationally recognized and awarded for their work across content, video, web design, branding, and storytelling. These included multiple esteemed top.
Co-founded and designed a coworking space in 2013 to support local community with a growing remote workforce population, and lack of appealing and affordable office space for small businesses, start-ups and WFH employees needing an outlet.Acquired in Q1 2019.
Albert Lea, Minnesota, US
Responsible for the design and GTM strategy of full (re)brand launch after acquisition of recordkeeping side (ABG), while growing ARR via organic and inorganic acquisition strategies. Also responsible for hiring, training, and management of 10 sales reps, defined acquisition targets and establishment of satellite office structure in support of our $25MM.
Started the marketing department for this financial firm with +$6B AUM. Was responsible for the development, implementation, training and growth of their entire (re)brand including a complete web presence overhaul, custom app build, innovative video-delivery for retirement meetings and training, marketing automation established for participant advice.
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Abby Murray works for storyarb.
Abby Murray is listed as An effective brand is personal. Cofounder + CEO @storyarb. Insights on humanizing brands + scaling B2B agencies as a 4x female founder. at storyarb.
AeroLeads has found 1 work email signal at @themarketingplant.co for Abby Murray at storyarb.
AeroLeads has found 5 phone signal(s) with area code 612, 507, 602 for Abby Murray at storyarb.
Abby Murray is based in Albert Lea, Minnesota, United States while working with storyarb.
Abby Murray has worked for Storyarb, Ecomedes, Mortarr, Brick (Fka The Marketing Plant) | Acquired '21, and The Outlet | Acquired '19.
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Abby Murray holds Bachelor Of Science (B.S.), Marketing from W. P. Carey School Of Business – Arizona State University.
Abby Murray is listed with skills including Marketing, Marketing Communications, Leadership, Public Relations, Social Media, Market Research, Marketing Strategy, and Customer Service.
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