• Intake management and triage for all digital update requests, including public-facing, member-facing, and internal-facing websites• Manage workload, prioritization, and performance reviews for a team of web support developers• Instituted and continue to lead an ongoing documentation effort to increase the quality and efficiency of the team, create redundancy of knowledge, and ensure a seamless training plan for new team members, all while allowing the team to expand its offerings• Influence and supervise departmental initiatives to create stronger user experiences across all our digital channels• Responsible for ensuring the website content meets Centers for Medicare & Medicaid Services (CMS) regulations, legal requirements, brand guidelines, and 508 compliance• Organize content and project releases within the Web Operations team and ensure critical application releases have appropriate messaging and alerts• Perform quality assurance testing and troubleshooting for various digital portals• Provide analysis of the performance of the team on a quarterly and ad hoc basis• Maintain the Blue Cross NC-owned domains, working with enterprise-wide business owners and the network management team, for use in various marketing and brand awareness initiatives • Initiation and management of annual charitable contributions to further our positive impact on the community• Consistently place in the top 15% of the company based on annual performance reviews• Received Sales & Marketing Most Valuable Player award in 2011

• Managed full life cycle of fundraising events, including sponsor acquisition• Integral member of the strategic planning committee• Maintained company website and event registration content management system• In-house graphic designer for marketing materials and website redesign; managed relationship with external graphic designers for large-scale projects• Managed team of animal care technicians, including scheduling, training, and performance reviews

• Serviced accounts in the financial, business-to-business, and retail industries as their main point of contact during the life cycle of their brand marketing projects• Managed workload of the development and creative team employees and contractors• Composed extensive requests for proposals (RFP), information (RFI), and project estimates for existing and potential clients• Managed budgets and tracked billing for assigned clients• Responsible for quality control, testing, and proofreading all projects prior to release

• Managed daily website maintenance, projects, and account service as the single point of contact for the client, print publication company, designers, and web developers• Trained and mentored new employees regarding brand standards, client processes and procedures, and day-to-day activities, including the website content management system• Key player in several full site redesigns and search engine optimization (SEO) projects, including post-launch analytics• Assisted the design team with defining and implementing online brand standards and documentation