Develop and implement comprehensive eCommerce strategies to drive online sales and enhance customer experience.Conduct market research and competitive analysis to identify opportunities for growth and differentiation.Oversee the maintenance and continuous improvement of the company’s eCommerce website, ensuring optimal performance, usability, and conversion rates.Collaborate with web developers, designers, and content creators to update and enhance site content and functionality.Manage product listings, including descriptions, images, pricing, and inventory levels.Develop and execute digital marketing campaigns across various channels, including SEO, SEM, email marketing, social media, and affiliate marketing.Monitor and analyze campaign performance metrics to optimize ROI and achieve sales targets.Address customer inquiries and resolve issues in a timely and professional manner.Provide insights and recommendations based on data analysis to inform business decisions and marketing strategies.Lead and mentor a team of eCommerce specialists, providing guidance and support to achieve departmental goals.Negotiate contracts and service agreements to ensure cost-effective and reliable support for eCommerce operations.