Led a team of four individuals in comprehensive research on HBL Konnect app experience and customer loyalty.Facilitated six focused group sessions and conducted ten one-on-one interviews with shopkeepers.Gathered over 150 survey responses, delving into customer sentiments and reactions.Merged qualitative and quantitative data for insightful analysis.Devised actionable strategies to enhance customer satisfaction and loyalty.Identified pain points and integrated improvements into strategies.Leveraged competitor analysis to fine-tune approach and suggest better strategies

Forecasting and Acquisition:Utilized high-performing comparables to forecast GMV growth and order projections.Resulted in the successful acquisition of over 10 vendors for the Foodpanda Shared Kitchen model.KPI Monitoring and Vendor Consultation:Managed monthly and weekly KPI Dashboards, engaging with more than 8 vendors on a weekly basis.Consultations led to a noteworthy 0.45% reduction in vendor failure rate, optimizing overall vendor performance.Enhancing Brand Portfolio:Elevated 30+ brands' presence on the app by refining Dish Level and Menu Level information.This enhancement contributed to a remarkable 20% increase in orders for three specific brands.Data Analysis and Insights:Spearheaded data analysis for 6 shared kitchens, translating findings into insightful PowerBI and Excel dashboards.Utilized insights to evaluate vendor performance, strategize for the future, and measure retention metrics.Creative Product Strategies:Played a pivotal role in researching and developing innovative product strategies.Contributed to the creation of over 5 compelling pitch decks for well-known brands such as Kolson, Shan, Knorr, and K&Ns.

Dynamic Marketing Leadership:Functioned as a marketing team leader at AIESEC, driving impactful campaigns through strategic vision and collaborative efforts.Strategic Social Media Campaigns:Teamed up with the design department to craft and curate more than 15 compelling Instagram posts.Focused on boosting social media awareness, resulting in an impressive 600-follower surge within a mere 1.5 months.Exchange Program Promotion:Orchestrated the planning and creation of 7 distinct posts to promote the AIESEC exchange program, targeting Egypt and Turkey.Skillfully implemented strategic planning and precise execution, leading to the registration of 8 enthusiastic individuals for the exchange program.Synthesis of Skills:Fused creative and marketing acumen with effective design collaboration and project management skills.This comprehensive skill set was pivotal in the successful execution of these impactful campaigns

Research-Driven Design Enhancement:Crafted use cases grounded in thorough research and analysis encompassing customer behavior, market trends, and competitive insights.Demonstrated the ability to meld creativity with data-driven insights to shape application features.Financial Analysis Expertise:Leveraged financial analysis proficiency to forecast cash flows for a five-year horizon.This in-depth analysis not only provided insights into the company's financial well-being but also played a pivotal role in determining the company's valuation.Strategic Decision-Making:Empowered the management team with a robust forecasting model, enabling informed decisions.This model served as a compass for identifying growth opportunities and expansion potential.

Cold calling.Arranging vendors and coordinating with the operation departmentGuest relations

Operations team member.Managing and coordinating with the event heads.Contacting delivery providers and transportation servicesAssisted the security department