Assistant Manager
CurrentExecuted successful paid campaigns through various channels, including Google Ads, Facebook Ads (Meta Ads), and other portals, for more than eight accounts spanning India, Dubai, and MENA regions.Developed and implemented more than 50 digital marketing campaigns tailored to each client's unique requirements.Developed comprehensive media plans to effectively reach target audiences and maximize campaign ROI (Return on Investment), utilizing a variety of channels including digital and social media.Successfully optimized ad campaigns to improve performance metrics such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS) through A/B testing, audience segmentation.Collaborated with cross-functional departments, including graphic design, IT, and copywriting, to optimize the user experience and achieve campaign goals.Analyzed and measured the performance of digital marketing efforts using web analytic tools, such as Google Analytics, to identify trends, evaluate metrics, and make data-driven recommendations for future campaigns.Creating a social media calendar focused on increasing brand awareness, community engagement, and lead generation.Overseeing the implementation and tracking the performance of AMO Mobility Solutions Website.
