- Making platform product from the scratch (team, it etc.)- Market launch of different sales channels: online banking, Land Rover Mobility, direct channel- Member of strategic group of digital leasing project

- In cooperation with product team creating from the scratch corporate startup from the biggest banking group in country.

1. Codified business processes of the Internet marketing department. Implemented the system of work with TTS internal clients (for more than 100 car dealer entities)2. Provided more efficient way of achieving results by building the Department team from 7 members to 21 professionals and refusing from incompetent contractors and attracting experts as consultants.3. Initiated the reorganization of legacy architecture, data base design and web-design of web-sites and mobile application.4. Managed the process of creating the end-to-end web-analytics. Implemented Dashboards with the quick online access to the wide variety of information (clicks, costs, traffic, leads etc.) for every brands, car showroom.5. Reduced costs of average click costs on 60%. Increased the amount of leads on 10%. Reduced the leads losses from 25% to 0%.

Marketing for company on the low market penetration of category (operational leasing):– Developed of web projects, Chat Bot, mobile application– Leads generation using different Internet sources: SEO, contextual advertising, social media– Sales process support (video content, presentations, brochures, CRM marketing using email marketing)– Marketing budget planning and optimization – PR-campaigns (publications at RBK, banki.ru, Forbes, Financial director etc.)– Marketing research conduction (Client Loyalty Survey, Net Promote Score)

During this period of time he was engaged in startups and projects in the following types of business:1. Web service startup in the field of international logistics (multimodal transportation). He was responsible for web service development and Internet marketing.2. Start-up in the field of furniture procurement abroad. He was responsible for the entire marketing complex, as well as supervised the direction of b2b sales.3. Startup factoring company. He was responsible for the entire marketing mix.4. Also, a number of projects for the following startups have been completed: a supplier company in the field of horeca, a web service for the development of financial models, the production of products for healthy food.

– Increased direct orders from 10 to 80% (a reduction in orders through intermediaries)– The average check was increased on 50% (clients: Unilever, VTB-24, Raiffeisenbank and other)– Implemented more than 20 projects (advertising campaigns, presentations, corporate movies)– Growth of prospect calls (website creation, participation in industry rankings of creativity)

– Increased brand awareness by 3 times for 2 years – The growth of the deposit portfolio by 6 times (developed new products – 3 instead of 23)– Growth potential customers calls to 5 times (ad campaigns: TV, radio, outdoor advertising, press, internet)– Branding of 100 ATMs network devices (interface, look and feel)– Management of marketing budget (about 1 million USD)

– More than 20 conducted research of the real estate market, building materials and equipment suppliers– More than 10 designed presentations of investment projects

– The launch of a new business line (printing house from the scratch – capacity 1.5 mln copies per month)– Launched corporate newspaper from the scratch (30 thousand copies.).– Lead generation (press advertising, radio)