- Handled 10+ brands each of $1 Million in textile and apparel category; sold in USA, UK, Australia, Japan, and Mexican Markets.- Managed daily PPC of all brands while maintaining an ACOS of 20-25% with average ROAS of above 3+, along with TACOS of below 10%.- Conducted keyword research using different tools; Helium 10, Jungle Scout, Merchant Words, that helps in increasing average ranking as well as conversion rate.- Optimized different brands listing and conducted Market and… Show more - Handled 10+ brands each of $1 Million in textile and apparel category; sold in USA, UK, Australia, Japan, and Mexican Markets.- Managed daily PPC of all brands while maintaining an ACOS of 20-25% with average ROAS of above 3+, along with TACOS of below 10%.- Conducted keyword research using different tools; Helium 10, Jungle Scout, Merchant Words, that helps in increasing average ranking as well as conversion rate.- Optimized different brands listing and conducted Market and Competitor Analysis to certify potentiality of new products. Show less

- Conducted in-depth market research of all outlets in Karachi which helped in identifying key target audience of KFC.- Gathered more than 2000 responses from all over Karachi, that included neighborhood as well as outlet visits, that generateduseful insights about the target market.

- Conducted product research using different research tools like Jungle Scout, Helium, and Analytics to narrow down profitable products having low competition and high demand.- Provided detailed research of potential products through answer the public, google research, scholarly articles etc.- Managed various client stores on Amazon and strategized business for profit and growth.- Contacted various suppliers on Alibaba for multiple products sourcing and ensured daily communication… Show more - Conducted product research using different research tools like Jungle Scout, Helium, and Analytics to narrow down profitable products having low competition and high demand.- Provided detailed research of potential products through answer the public, google research, scholarly articles etc.- Managed various client stores on Amazon and strategized business for profit and growth.- Contacted various suppliers on Alibaba for multiple products sourcing and ensured daily communication with them to keep a daily track of stock in order to avoid any uncertainty.- Optimized different brands listing and conducted Market and Competitor Analysis to certify potentiality of new products.- Excelled in different Amazon Marketplaces in terms of ranking and optimization, mainly in USA and UK. Show less

- Assisted in strategizing Consumer Promotion for different products and designed 360-Degree marketing campaign for the promotion that created a large engagement from consumers which lead to uplifting of sales.- Developed marketing briefs including packaging and TVC briefs in order to convey brand object to agency, due to which TVCs were further improvised that resulted in increased customer retention.

- Designed an out of box digital marketing campaign through memes for launch of Vital Himalayan Pink Salt leading to anengagement from large audience.- Provided guidance to distributors on how to convince a retailer to keep stock of the company that enhanced secondarysales.

➢ Conducts financial surveys and compiled reports for review of the yearly monetary policy.➢ Works under the directives of Senior Economists State Bank of Pakistan.

- Database development and management generated consumer insights based on which company was able to fulfillconsumer needs that led to customer retention.- Boosted the productivity in work environment by designing templates for managing daily tasks.

- Facilitated the company in developing international contacts by generating international leads through social media.- Conducted 300+ cold calls to different leads generated through multiple platforms with a conversion rate of 20%

- Created awareness about the company by promoting social media presence that engaged more customers.- Managed backend of Amazon software due to which customers were able to avail services with more ease.

- Critically analyzed the economy of Pakistan that opened a window for many investment opportunities in Blue Economy.- Researched over different places that proved to be best investment opportunities in Pakistan

➢ Maintained graduate directory.➢ Conducted meetings with the Alumni Incubates.

• Operated Accounts of the institute• Audited the institute• Designed and check different test papers for IBA aptitude test• Worked in the administration department