Senior Product Designer
CurrentExternal System (User-Focused): Increased sales by 70%, growing from 260,000 SAR to 442,000 SAR, by optimizing the user experience and streamlining the purchasing processReduced the checkout time from 22 minutes to 12 minutes, significantly enhancing efficiency and customer satisfaction.Simplified the purchasing process by cutting steps from 30 to 15, making it more user-friendly and boosting conversion rates.Boosted website traffic and engagement through innovative UX designs that improved navigation and interaction.Internal System (Team-Focused): Redesigned the internal UX system (Enterprise UX) to align with the team’s needs, enhancing overall productivity and workflow.Prioritized and organized tasks and projects to ensure critical deliverables were completed on time while managing team responsibilities effectively.Improved internal task management systems, reducing the time required for project execution and ensuring timely and accurate deliveries.Fostered team collaboration by developing tools and processes that improved transparency and streamlined project tracking.