Abdur Rasheed Shirazi

Abdur Rasheed Shirazi Email and Phone Number

Head Of Sales & Marketing at BuildCon @
Abdur Rasheed Shirazi's Location
Pakistan, Pakistan
About Abdur Rasheed Shirazi

Proactive and result driven manager offering 15 years cross functional expertise in strategic planning & general management, retail operations, customer services, dealer & vendor management, hard core sales, marketing and business development. I have proven ability to manage projects to the highest standard with meticulous attention to details and timelines. Exposure to renowned manufacturers around the world on product and business development projects not only broadened my commercial sense but also sharpened negotiation skills. I am quick to grasp new ideas and to develop creative solutions to problems. Demonstrating high levels of motivation required to build up a strong team, I am able to work well on my own initiative.Specialties: Sales & Distribution,Negotiation skills,mortgages,logistics management,Business Development & Business management.

Abdur Rasheed Shirazi's Current Company Details
Buildcon

Buildcon

Head Of Sales & Marketing at BuildCon
Abdur Rasheed Shirazi Work Experience Details
  • Buildcon
    Head Of Sales Marketing
    Buildcon Mar 2021 - Present
    Karāchi, Sindh, Pakistan
    BuildCon as a Building material growing company having products based plumbing solutions, firefighting complete solution, Solar energy solution, vibration, and steam solution, Meters and pumps. Client based really on Avari towers,SSGC,Pakistan Navy ,Army, Airforce,NesPak,Gets Pharma,PSO,Pakistan Cables and many more. Heading corporate, Dealers, product development and Brand man as an HOD.All Major Builders are our panel or in our approach as Saima, Falaknaz, Lakhani, Ghana, Shakhani.sami and… Show more BuildCon as a Building material growing company having products based plumbing solutions, firefighting complete solution, Solar energy solution, vibration, and steam solution, Meters and pumps. Client based really on Avari towers,SSGC,Pakistan Navy ,Army, Airforce,NesPak,Gets Pharma,PSO,Pakistan Cables and many more. Heading corporate, Dealers, product development and Brand man as an HOD.All Major Builders are our panel or in our approach as Saima, Falaknaz, Lakhani, Ghana, Shakhani.sami and many more, consultant and Contractor our in our panel.Major AchievementComplete re-structuring and sales reporting system development. Dividing the sales structure in three groups Dealers network, Industries and Project sales, Bringing K-Flex brand of Insulations in Pakistan and development of Local Brand of Water Meter by the name of Build Meter with local manufacturing within the company. There Consultant Approvals and there in market launch. Bringing Cooperate client with personal effort Pakistan Rangers, Liquate memorable Hospital, Indus hospital IBA Sukkur/Karachi, PSO and in Industries English Biscuit, Searle, Aspen and OBS. Show less
  • Zameen.Com
    Head Of Business Development
    Zameen.Com Jan 2019 - Feb 2021
    Karachi Division, Pakistan
    • Heading project acquisition & Sales in the Region and doing sales national and internationally.Revamp and built new brand team to hande project sales in theregion. • Hired and build winning teams in Karachi and all sub-regions.• Launched upcoming builder’s projects with new ideas and innovation.Formulating sales strategies, assigning and managing agency sales (B2B) and Project sales (B2C) Supporting in implementation of business… Show more • Heading project acquisition & Sales in the Region and doing sales national and internationally.Revamp and built new brand team to hande project sales in theregion. • Hired and build winning teams in Karachi and all sub-regions.• Launched upcoming builder’s projects with new ideas and innovation.Formulating sales strategies, assigning and managing agency sales (B2B) and Project sales (B2C) Supporting in implementation of business development for entire south region. Added more than 500 new agents.Managing and conducting Property Sales Events to boost sales. Attentively monitoring team performance while hiring and training managerial staff as well as field force teams.Achieving revenue and agency growth / affiliates targets while distributing lead distribution… Show less
  • Roots International Brands
    Chief Operating Officer
    Roots International Brands Nov 2017 - Jan 2019
    Karachi
    Roots an international distribution company formed in 2015 with different brands especially on the international origin Lacnor juices, milk, flavored juices, Alain mineral water and juices, pasta & Alif one Cooking Oil.Taking up the projects National foods & Alain foods, Complete distribution Nationally, structuring, hiring, in market launch ATL & BTL activity, Business development & sourcing. Bringing these brands in Pakistan and many more.
  • The Searle Company Ltd.
    Head Of Marketing & Sales Operations(Consumer Division) Searle Vitamin Water/Maaza Juice
    The Searle Company Ltd. Oct 2014 - Nov 2017
    Karachi
    • Spearheading Sales team of around 85+ individuals including NSM, Sales Teams, Brand Team, Merchandising, Out of Home and Audit Teams• P&L management at Searle Consumer Division and ROI management IBL’s Business Line of Beverages.• Managing ROIs of 120+ direct distributors across 67 stations of Pakistan• Started off with scratch in developing new and exclusive Sales teams in the division• Development of KPI’s for Sales, Distribution, Marketing and Audit Teams• Defining and… Show more • Spearheading Sales team of around 85+ individuals including NSM, Sales Teams, Brand Team, Merchandising, Out of Home and Audit Teams• P&L management at Searle Consumer Division and ROI management IBL’s Business Line of Beverages.• Managing ROIs of 120+ direct distributors across 67 stations of Pakistan• Started off with scratch in developing new and exclusive Sales teams in the division• Development of KPI’s for Sales, Distribution, Marketing and Audit Teams• Defining and enhancing JDs of existing and newly hired resources.• Launch of 300 ml SKU of Vitamin Water across Pakistan• Given 100% Revenue Growth to the division• Strategies designed to enhance ND from 32% to 70%• Devised new incentive policies for Sales Teams• Coordination with Supply Chain regarding Production, Stocks Distribution, Demand Planning till market execution• Brand Repositioning of SVW from “Energy Drink” to “Healthy Hydration” through various marketing and communication platforms. • Handling Marketing Agencies for ATL and BTL activities.• Devising new channel strategies and moving the brand Out of Home in various Institutions and HoRecas other than traditional Sales Channels• Worked as a part of core JV team between Maaza and Searle• Development of new Out of Home Department for Searle Vitamin Water & Maaza• Introduced Merchandising and retail audit teams in the division with specific KPIs• Introduced the first ever chillers of SVW in the market• Working on new product and flavors development in SVW• Training and development of Sales teams across Pakistan• Granted highest number of staff promotions in the division Show less
  • Pepsi Cola International
    Head Of Sales
    Pepsi Cola International Oct 2013 - Nov 2014
    Multan
    • Design and implement a sales support strategy with the various sales channels to promote sales activities at regional and national level.• Manage the implementation of marketing initiatives in accordance with Conflict of Interest legislation and find new and innovative ways in which to gain a competitive edge in the market.• Design and implement a sales support strategy with the various sales channels to promote sales activities at regional and national level.• Manage the… Show more • Design and implement a sales support strategy with the various sales channels to promote sales activities at regional and national level.• Manage the implementation of marketing initiatives in accordance with Conflict of Interest legislation and find new and innovative ways in which to gain a competitive edge in the market.• Design and implement a sales support strategy with the various sales channels to promote sales activities at regional and national level.• Manage the implementation of marketing initiatives in accordance with Conflict of Interest legislation and find new and innovative ways in which to gain a competitive edge in the market. Show less
  • Berger Paints Ltd
    Sales Controller
    Berger Paints Ltd Dec 2011 - Oct 2013
    Lahore
    Heading over all sales in Buxly division.Product Development.New Product Launches.Exports to Afghanistan.Packaging new and old products.Formation of communication strategy.Trade activity.Generation of policy regarding smooth process flow of business.
  • Ibl Group
    Business Manager
    Ibl Group Aug 2006 - Nov 2011
    Karachi
    Organize and Map complex timetable. Track Movement of Goods. Improve operational Procedures and supply networks. Analytical skills and ability to synthesize complex information. Responsible for developing new business avenues such as distribution accounts,franchises and agencies. Having a mutually agreed target to procure and add up Rs.800 Million worth ofturnover to the IBL top line with a 3.5% bottom line effect. Analyzing and evaluating… Show more Organize and Map complex timetable. Track Movement of Goods. Improve operational Procedures and supply networks. Analytical skills and ability to synthesize complex information. Responsible for developing new business avenues such as distribution accounts,franchises and agencies. Having a mutually agreed target to procure and add up Rs.800 Million worth ofturnover to the IBL top line with a 3.5% bottom line effect. Analyzing and evaluating potential categories and then approaching world classmanufacturers of the same. Formulate strategic logistics plans with alternatives. Prospecting, negotiating and launching products with a concrete strategic plan ofaction in terms of gaining value and volume shares. Leading sales team with six regional manager and 16 area manager in totality 200staff under the business line. Recruiting, developing, leading and monitoring staff. Handling distribution of PTCL calling cards, Motorolla , mobillink cellular &Infinity nationally. Show less
  • Procter & Gamble (Gillette)
    Sales Manager
    Procter & Gamble (Gillette) Jan 2001 - Aug 2006
    Karachi
    Planning and execution of Sales, promotion & marketing activities quarterly. Looking after the distribution network of Sind, Baluchistan & South Punjab. On job training of territory sales officer and territory supervisors. Achievement of secondary & primary objective of the company through teamwork. Looking after the specialty department of Gillette. Deciding the credit ceilings of the dealers and the key outlets. Handling the issues related to the distributors of… Show more Planning and execution of Sales, promotion & marketing activities quarterly. Looking after the distribution network of Sind, Baluchistan & South Punjab. On job training of territory sales officer and territory supervisors. Achievement of secondary & primary objective of the company through teamwork. Looking after the specialty department of Gillette. Deciding the credit ceilings of the dealers and the key outlets. Handling the issues related to the distributors of Southern Region. Execution of the marketing activities like Event management ,Trade marketing Displaysat the Dealer end Floor Stands, counter stands, kitchen theaters etc.) Achieved Ever highest Sales in the history of Gillette Braun in November 2004 at thelaunch of soft perfection. 15% value growth in Silk Apill series. Market share in categoryincreased from 65% to 89% in 2004. Show less

Abdur Rasheed Shirazi Skills

Business Development Sales Operations Management Strategy Business Planning Team Management Negotiation Sales Management New Business Development Marketing Marketing Strategy Fmcg Cross Functional Team Leadership Leadership Customer Satisfaction Direct Sales Competitive Analysis Product Development Strategic Planning Project Planning Market Research Team Leadership Analysis Project Management Market Planning Marketing Management Vendor Management Training Sales Telecommunications Logistics Sales Manager Logistics Management Recruiting Distributed Team Management General Management Manufacturing Key Account Management Trade Marketing Procurement Product Launch Forecasting Key Account Development Pricing Market Analysis Crm Brand Management Business Strategy Team Building

Abdur Rasheed Shirazi Education Details

Frequently Asked Questions about Abdur Rasheed Shirazi

What company does Abdur Rasheed Shirazi work for?

Abdur Rasheed Shirazi works for Buildcon

What is Abdur Rasheed Shirazi's role at the current company?

Abdur Rasheed Shirazi's current role is Head Of Sales & Marketing at BuildCon.

What schools did Abdur Rasheed Shirazi attend?

Abdur Rasheed Shirazi attended Karachi University, Habib Public School.

What are some of Abdur Rasheed Shirazi's interests?

Abdur Rasheed Shirazi has interest in Disaster And Humanitarian Relief.

What skills is Abdur Rasheed Shirazi known for?

Abdur Rasheed Shirazi has skills like Business Development, Sales Operations, Management, Strategy, Business Planning, Team Management, Negotiation, Sales Management, New Business Development, Marketing, Marketing Strategy, Fmcg.

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