I studied Architecture in the early 80's and joined the auto industry in 1984.I’ve been involved in all phases of development of Trade-In Solutions for over 17 years, and the auto industry for over 35 years. I worked for BMW, VW, and Lincoln/Mercury including management in the early stages of my career in the auto industry. From 1999 to 2005, I led the team that developed the following tools for the auto industry:- Kelly Blue Book's second generation of Karpower "Karpower 2", A… Show more I studied Architecture in the early 80's and joined the auto industry in 1984.I’ve been involved in all phases of development of Trade-In Solutions for over 17 years, and the auto industry for over 35 years. I worked for BMW, VW, and Lincoln/Mercury including management in the early stages of my career in the auto industry. From 1999 to 2005, I led the team that developed the following tools for the auto industry:- Kelly Blue Book's second generation of Karpower "Karpower 2", A product used by dealers to value Trade-Ins, link franchise dealer inventory, stickers, and more. (Consumers use kbb.com)- "Auctionlink", a product developed to facilitate internet sales of dealer Trade-Ins and aged units- Proxy bidding application (Mobile version of Auctionlink) designed for Franchise dealers to obtain the highest Trade-In values instantly, to avoid offering low numbers to customers.I am proud to be part of a team that thrives on superior customer service and transparency. We believe that our customers are our biggest asset and that we are successful because of our customers. Show less