Adam Beasley Email and Phone Number
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My experience has given me a panoramic view across all categories of design: user experience, customer experience, service design, graphic design, branding, identity design, and others. I pull from direct stories and experiences to craft an experience that brings delight.
Nextpoint Design
View- Website:
- nextpointdesign.com
- Employees:
- 7
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Nextpoint DesignGrand Rapids, Mi, Us
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Director Of DesignNextpoint Design Mar 2024 - PresentGrand Rapids, Michigan, UsLeading our team in creating innovative, user-centered solutions. Drive projects from concept to completion, ensuring they align with client visions and exceed expectations. Inspire creativity, uphold brand standards, and deliver timely, budget-conscious results. Shaping the future of design together. -
Ux Design LeadVervint May 2022 - Feb 2024Grand Rapids, Michigan, UsLeading and producing design strategy, research, UX, and UI projects. Building and maintaining strong client relationships centered around exceptional outcomes and mutual trust. Guiding clients and mentoring designers through design thinking methodologies. Developing systems and processes that deliver quality results in an efficient manner. -
Sr. Ux DesignerVervint Aug 2015 - May 2022Grand Rapids, Michigan, UsCreating valuable user experiences for our customers - working with some amazingly talented individuals in a very collaborative environment. This includes:- Customer interactions & brainstorming- Initial ideation & storyboarding across devices- Low to high fidelity wireframing- Customer walk-throughs and demonstrations- Project road mapping- Persona development- User research- User testing
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Senior Visual DesignerVisualhero Design Company Aug 2015 - Jan 2018Started position as a senior visual designer, however, I have gained confidence and experience as a UX designer, co-facilitating discovery workshops, co-leading project teams, and ensuring that our user-centered design approach remained front and center on all projects. I am still very passionate about branding, however my UX experience has taught me that the needs of the user should always be at the center of any branding efforts.
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Partner, Creative DirectorTriton Nutrition Sep 2011 - Mar 2017Primary responsibility: Lead and oversee all design and front-end site implementation for our nutrition and fitness-savy audience. Responsible for creating and implementing design concepts efficiently and consistently across web, email, online ads, and occasional off line media. Build and maintain a consistent brand identity visually/stylistically across all facets of the company. Is passionate about creating compelling and functional designs that satisfy user needs, reinforce brand identity, and accomplish business objectives. Have an eye for detail as well as the technical and creative expertise to turn design vision into reality. Detailed responsibilities: • Design and implement all aspects of the Triton eCommerce website including visual elements as well as information architecture/user experience • Balance design objectives with commercial needs and any customer or technology requirements/constraints for best overall trade-offs • Articulate specific needs and objectives of each design project, produce multiple options to explore pros/cons of alternate approaches, and provide rationale for recommendations • Understand and cater to the needs of different customer segments • Maintain consistent brand identity across multiple formats and vehicles while executing on the company’s creative vision • Support needs of colleagues in timely fashion • Oversee the optimization of pages and page design for maximum performance • Applying Web interaction design best practices, with a focus on consistency and usability
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Creative Director / OwnerVisual Alchemy Apr 2000 - Jul 2015Rockford, Mi, UsMy design firm where I a) managed a team of copywriters, online content producers, jr. designers and film/video producers, b) worked with many valuable vendors such as photographers, printing companies and media buyers, and c) orchestrated countless interactions with clients that own small companies to marketing directors within huge corporations. -
Freelance Art DirectorFlannel 2008 - Jun 2015Flannel brought me in to build a brand/logo usage guide. I helped articulate all of the unspoken rules regarding the logo, color palette and imagery guide. While working on the brand/logo usage guide, I also helped with a testimonial poster and a POP brand display for Border's bookstores. I have also continued working with Flannel one day per week to assist with asset creation for email campaigns, social media graphics, product websites, new product branding, etc.
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Freelance Design LeadDesignvox Apr 2010 - Jul 2014East Grand Rapids, Mi, UsA large pharmaceutical company approached Designvox to help them brand their corporate headquarters in Indianapolis. I lead the design for all materials developed for one of their larger segments. This project involved product displays, branding on the walls, digital displays, lighting and many other materials. -
Freelance Art DirectorHerman Miller 2006 - 2008Zeeland, Mi, UsI had the distinct pleasure of working directly with Steve Frykholm, Creative Director for Herman Miller on a wide variety of projects ranging from new packaging, a Design Now poster series, the 2009 Sustainability Report and many others. I appreciated Steve's tireless pursuit of design excellence and learned from his mastery. -
Freelance DesignerFairly Painless Advertising 2005 - 2005My primary role was as the graphic designer on the Spartan Stores packaging rebrand. I touched over 300 packages from diapers to pickles to green beans to apple juice. Additionally, I designed an ADDY award-winning poster for Herman Miller's Get Real campaign.
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Freelance Art DirectorHanon Mckendry 2004 - 2005Grand Rapids, Michigan, Us -
Graphic DesignerBiggs Gilmore 1999 - 2001I worked tightly with this 30+ creative department to develop award-winning work that spanned print advertising, television, business collateral and web sites. Key account experience includes: American Red Cross, Baja Marine, Bronson Hospital, DuPont, Gempler’s, Pharmacia & Upjohn, Sea Ray Boats, Steelcase and Union Planter’s Bank.
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Graphic DesignerSefton Oct 1998 - Dec 1999Graphic Designer developing ads, brochures, web sites, direct mail for many clients. Sefton went out of business in 1999 because of re-structuring from a major client.
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Graphic DesignerSharp Marketing 1998 - 1998
Adam Beasley Skills
Adam Beasley Education Details
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Colearning Professional EducationProduct Design -
Colearning Professional EducationUx
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Kendall College Of Art And DesignVisual Communication (Graphic Design)
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Great Lakes Christian CollegeSoccer
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Forest Area High SchoolCollege Prep
Frequently Asked Questions about Adam Beasley
What company does Adam Beasley work for?
Adam Beasley works for Nextpoint Design
What is Adam Beasley's role at the current company?
Adam Beasley's current role is Design Director - People Connector - Family man - Enthusiast Weightlifter and Gravel/Mountain Biker - Culture/Travel Enthusiast.
What is Adam Beasley's email address?
Adam Beasley's email address is ab****@****emy.net
What is Adam Beasley's direct phone number?
Adam Beasley's direct phone number is +161644*****
What schools did Adam Beasley attend?
Adam Beasley attended Colearning Professional Education, Colearning Professional Education, Kendall College Of Art And Design, Great Lakes Christian College, Forest Area High School.
What are some of Adam Beasley's interests?
Adam Beasley has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights.
What skills is Adam Beasley known for?
Adam Beasley has skills like Graphic Design, Logo Design, Art Direction, Creative Direction, Adobe Creative Suite, Advertising, Graphics, Web Design, Brochures, Interaction Design, Branding And Identity, Layout.
Who are Adam Beasley's colleagues?
Adam Beasley's colleagues are Danny Gaydou Ii, Gabby Gentner, Morgan Kwapis, Tyler Fehsenfeld, Greg Ward.
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