Responsible for planning, developing and managing clients' digital strategy to improve their web presence and help them achieve their digital marketing goals. In addition, I am also responsible for building and managing relationships with existing and potential clients.

Social Media Optimization (SMO)• Getting Videos Developed Targeting Keywords From The Content Team, Optimizing and Sharing On YouTube.• Getting Presentations Developed Targeting Keywords From The Content Team, Optimizing and Sharing On Slide Share.• Optimizing and Sharing Photos on Flickr, Pinterest.• Spread the brand stories on social media.• Ability to spin messages differently on media based on target audience.• Keep a watch on social media and respond where required.• Bookmarking in Various Bookmarking sites like Delicious, Reddit, Diigo, Blinklist, Folkd, StumbleUpon, Digg etc.• Facebook - Creating Profile & Fan Page. Blog Integration of Other Channels (Blog, YouTube, SlideShare, Press Releases, Twitter) With Facebook. Creating & Uploading Photo Albums. Daily Monitoring & Publishing Blog Posts & Other Industry Relevant Trends, News, Happenings, Research Reports to Generate Interest in Target Audience thereby Increasing Numbers of Facebook Fans.• Twitter - Tweeting Blog Posts & Other Industry Relevant Trends, News, Happenings, Research Reports to Generate Interest in Target Audience thereby Increasing Followers. Experience Working with Twitter Monitoring Tools (Twitter Search) & Popular Twitter Management Tools (Tweet Deck, Hoot Suite, etc).Blog Management• Creating Trust, Building Relationships that Turn into Business via Blogging.• Suggesting Keywords that needs to be Targeted and Getting the Blog Post ContentDesigned & Developed from the Content Team.• Designing plan & Scheduling it to Ensure that Posting Happens Regularly.• Social Bookmarking for each Blog Post.• Submission to Blog Directories.• Traffic Generation & Monthly Reporting.Sugar CRM Management• Validating Leads Generated, Assigning them to the Respective BDM & Making Entries inCRM.• Generating Weekly, Monthly Reports.• Analyzing Reports to Help You Make the Best Decisions.• Generating Quarterly Analysis & Forecasting Reports for Top Management.

SEO• Manage ongoing Internet marketing campaigns such as Organic Search Engine Optimization (SEO), Link Building and Social Media Optimization (SMO).• Keyword Research: Experience with tools like Word Tracker, Overture Keyword Suggestion Tools, Keyword Discovery, Google Suggestion Tools. • Analytics: Experience with Google Analytics.• Reporting: Experience with tools like Web Position Gold. • The ability to manage and prioritize multiple projects and tasks simultaneously.• Willing to take ownership of projects and be accountable to the ultimate success of each project / campaign.• Carry out extensive analysis of website to identify and resolve SEO issues. • Use ethical and cutting edge SEO strategies to maximize search engine visibility for high profile clients. • Marketing the website by acquiring links. (Directory / Article Submissions/ Press Release Distribution / Blog / Bookmarking)• Work closely with clients and colleagues to develop tailored SEO and search marketing strategies.• Current Activities - Site Study, Analysis, Keyword Research, URL Mapping, Development of Meta Tags – Title, Description, Keywords, H Tags, Alt Tags, Content Edition, Addition Suggestions, Internal Linking, Code Optimization, Broken Links, Duplicate Content, Implementing 301 Redirect, Correcting Broken Links, Canonical Redirect, Sitmap.xml, Robots.txt, Google BaseLink Building & Popularity • Based on a list of targeted keywords, cultivate relationships and links from relevant and credible websites to targeted web pages.• Planning and Implementing Ethical Link Building Strategies• Timely Submissions and Monitoring• One Way, Reciprocal, 3-Way• Article Submission and Press Release Distribution• Employ other link-building strategies, such as: Posting thoughtful, well written comments at relevant blogs• Promoting sites content using social media.• Ensure cultivated links use desired anchor text.• Link quality valued over quantity.