Abhilash Lr Email & Phone Number

Singapore

Singapore

We are building a suite of AI solutions to streamline creative workflows at game dev studios. DM me for early access:)

Singapore

Expanding Singapore's largest Gen AI founders/leaders community to Indonesia, fostering collaboration across Southeast Asia's tech ecosystem.

Singapore

Shaping brands of tomorrow using media & technology powered by a transformative approach to client engagement and collaboration. We offer a free 30 day pilot to 3 businesses each month. Join the waitlist at www.coact.biz Interested to know more? Let's chat - abhilash@coact.biz

Jakarta, Indonesia

Jakarta, Indonesia

• Led online business growth initiatives for the group to increase revenue and customer acquisition/engagement/retention in key markets across SEA. Green Rebel is a plant-based food-tech startup offering an array of.
• Led online growth of multiple business verticals under the Burgreens group including the largest plant-based F&B chain in Indonesia.

Singapore

Worked directly with C-suite to overhaul marketing strategy & operational processes to drive revenue growth in key markets (Indonesia, Thailand, Philippines & India).

Mumbai, Maharashtra, India

• With remote support from advisors and partners, I consult companies on marketing and business growth initiatives. Key projects -
• DWM Academy (Dance With Madhuri) - an ed-tech platform focused on dance and performance arts. Led marketing and product development to deliver 7x growth in userbase & 5x paid subscriptions.
• Pathfinder Health Sciences - led GTM strategy & brand marketing for the health tech startu

• Promoted to head the “Talent Relations” division within 11 months. Re-structured the division to improve per member productivity and grew number of Key Accounts by 300%
• Responsible for brand building & perception management of 27 personalities; each with an average of 50 million followers across digital platforms
• Pitched tailor-made strategy decks to 50+ prospective clients across entertainment, technology, FMCG & edtech domains, with a conversion rate of 82%
• Set up an improved reporting system to give clients a holistic view of their digital presence and to draw a cause & effect analysis for monthly strategies

• Led a team of 5 responsible for the digital marketing mandates of clients including brands, films and celebrities. Campaigns largely focused on content marketing through social media, user-generated content.
• Integrated tech innovations to enhance the impact of marketing campaigns for films & celebrities in unique ways -` - Partnered with Google to introduce & popularize their new product “Cameos” in SEA with the help of.
• Implemented campaign strategies for A-list Bollywood celebrities which resulted in - - an organic month on month growth of 8-12% on Instagram - increased conversation/engagement metrics on Twitter and Facebook - an.

Bangalore

• A hobby project that pivoted into one of India's top Fashion & Lifestyle publication brands creating a niche in plus-size fashion with 150,000+ MAUs. As seen on Deccan Chronicle, Buzzfeed, TOI & others.
• Led partnerships with brands for advertising, promotions & content marketing across digital & social media channels
• Activated 30+ influencer marketing campaigns for brands like Godrej, Pepperfry, Flipkart etc.
• Cracked long-term association deals with brands like All by Future Group, StalkBuyLove, Lastinch, Zivame etc. to drive positive word of mouth with engaging content & sales with affiliate marketing.
• Led creative direction supporting editorial content

Mumbai

• Wishberry is one of the leading crowdfunding platforms for creative projects.
• Consulted creators & raised half a million USD within 12 months for 50+ projects, maintaining the benchmark 70% success rate throughout
• Directly responsible to achieve the projected monthly TRP's and overall successful campaigns percentage on the platform
• Played a key role in setting up the creative processes to present a campaign in its best form. Example: Pitch video scripts, design elements for the landing pages etc.
• Responsible for creating end to end marketng campaigns including social media, performance ads, PR outreach, offline events etc.

Mumbai, Maharashtra, India

• A boutique agency specialized in developing & executing marketing communication strategies for the digital medium. Few key projects -
• Vir Das & Wierdass Pajama Festival - Digital Marketing ​
• ​Flipkart,​ ​Ambuja​ ​Cement​ ​&​ ​Youtube​ ​India - Content​ ​Production
• ​Dark​ ​Horse​ ​Media​, MTV VMAI, ​Invision​ ​Inc. & ​Step​ ​Up​ ​All​ ​In​ ​(​India​ ​Release) - Content​ ​Marketing​ ​
• ​Inc.5 - Ecommerce ​

Bachelor’S Degree, Business/Commerce, General

Pgdm, Mass Communication/Media Studies

Master Of Business Administration (Mba), Marketing/Marketing Management, General