A tailor-made role as VP of Engagement designed to leverage my strengths in fostering community and driving membership growth. Developed and implemented strategic membership acquisition and retention plans, resulting in a 45% increase in student membership. Collaborated with cross-functional teams, including finance, advertising, communications, and programming, to deliver successful and impactful events. Championed diversity and inclusion through initiatives that celebrated cultural diversity, creating events that were inclusive and welcoming to all. Engaged regularly with members to foster a supportive, collaborative community, driving loyalty, satisfaction, and membership growth.

Engaging potential customers with enthusiasm and expertise in face-to-face interactions while leveraging exceptional interpersonal and communication skills to connect with a diverse audience and collaboratively stayed informed on marketing trends through active participation in cross-functional team sessions weeklyExceeded sales performance goals by greeting, presenting, and incentivizing prospective customers for sales-preview tours, while screening and qualifying in adherence to company guidelines and regulatory standards dailySpearhead brand ambassadorship initiatives at prominent local attractions, promoting vacation club experiences to a diverse audience of thousands of individuals daily

Acquired new generation of audience for Coca Cola brand through social media and looked for potential influencers weekly in order to increase viewershipCollaborated with head marketing and design teams through weekly meetingsMaintained social media presence and input through Facebook and Instagram to increase consumer viewership for Coke Studios target audience led to a 200% capacity venue for concerts