Abhishek N. Email & Phone Number

Bengaluru, Ka, In

Sunnyvale, Ca, Us

I'm busy building the marketing function at OLOID; a B2B SaaS platform for advanced physical identity and access at all workplaces.OLOID is uniting the world of PACS, with software based physical identity and access technologies.Reach out to me for collaboration or for impactful opportunities as a marketer and we would have something to chat about.

Gurgaon, Haryana, In

At Shipsy, I collaborated to lead the next phase of growth as an Associate Marketing DirectorI seamlessly built the email marketing and webinar channels, right from scratch; and collaborated on improving the PPC & SEO performance metricsI led the hiring of best talent across various growth channels, as one of the key decision makersI contributed toward clocking ambitious MQL & deal targetsAmong several other key initiatives, I also played a critical role in setting up the PLG engine

San Francisco, California, Us

Led 5 verticals including Digital Marketing, Marketing Technology, Design, India Branding & CareAsOne, a Not-For-Profit initiative from Innovaccer Recruited, led & managed a team of high performing individualsDrove exponential growth through a digital first approach: Inclusive of paid & organic activationClocked a Q-on-Q (Q2:Q3 2020) growth of 600% for new user onboarding on the CAO communityOrganised and led the first virtual CareAsOne Summit' 20 with 1300 industry professionals in attendanceLed the Unicorn and Health Cloud announcement for Innovaccer - 360 campaignWorked with cross functional teams (Product Marketing, Demand Generation, Inside Sales) to improve marketing processesOrganised and marketed 12 US National webinars with an attendance of 11K (2020-21)

Scalable Growth Driver: Designed and executed growth strategies for early-stage B2B SaaS startups, driving market penetration and achieving swift revenue growth.Team Leadership: Built and led cross-functional marketing teams, significantly elevating brand visibility while positioning company founders as industry thought leaders through strategic content and PR.Growth Marketer: Orchestrated data-driven growth marketing campaigns that increased website traffic and lead generation by over 300%, leading to an uptick in the sales pipeline.Event-Led Brand Expansion: Spearheaded the planning and execution of high-profile industry events, amplifying brand awareness that directly contributed to business growth and market positioning.Product-Marketing Synergy: Collaborated closely with product teams to refine app interfaces and optimize user journeys, resulting in better user satisfaction rates and a 25% boost in user engagement.Strategic Content Leadership: Developed and implemented content strategies that drove a 50% increase in organic reach and engagement across key digital channels.Agency & Vendor Optimization: Successfully managed PR, digital marketing, and community growth agencies, resulting in a 40% improvement in brand presence.CRM Implementation & Optimization: Led the adoption and optimization of CRM tools to enhance customer lifecycle management, contributing to a 20% increase in customer retention and a 15% reduction in churn rates.GTM Excellence Across Markets: Drove successful GTM launches across India & the US, facilitating rapid product adoption.Digital Transformation & SEO Leadership: Directed the launch of a new, SEO-optimized website that resulted in a 4x increase in qualified leads within six months, driving a significant boost in conversion rates.Strategic Brand Alliances: Forged high-value partnerships with industry-leading brands, securing anchor PR stories to enhance brand credibility.

Worked with the Global Marketing Head for activation, planning and product launches across10 geographiesManaged product & store launch events in LATAM, SEA, and Europe for consumers and themediaWorked on the Global Brand Strategy and competition mapping; to redefine brand positioningBuilt a Global Community of Fans through dedicated online & offline activationDeveloped a content road-map for the brand; while managing all social media channels

Shenzhen, Guangdong, Cn

ATL- TVC - First-ever Brand Campaign for OnePlus, TV show associations – OnePlus MTV Insider Recipient of the IDMA for the best use of Social Networks, Radio & Movie association The GQ Men’s Fashion Nights byOnePlus)Field Marketing and Community Engagement: Mall activation (Multi-city OnePlus Stores), Community Festival planning (Diwali lantern community activity), OnePlus 3D Printing Workshop for on-ground consumer engagement, OnePlus Pop-Up events, OnePlus Photowalk – to boost consumer engagementPartnerships: OnePlus-Swiggy Instagram Treasure Hunt named as one of the top 15 campaigns by Campaign Asia-Pacific (November’ 15)

Mumbai, Mumbai, In

Conceptualized 5 big scale (1.5 Cr^) conferences for corporates; part of over 35 such events The ET A&DSummit; The ET Infra Focus SummitTook the entire ownership for driving branded onsite collateral, sales collateral and on-ground activation forall conferencesManaged Print, Television, Radio, social media platforms and barters with relevant websitesManaged the operational aspects across all events to ensure seamless executionDeveloped and disseminated feature pages with ‘The Economic Times’ and ‘The Times of India’SPOC for all PR and marketing communication activities

Mumbai, Maharashtra, In

Handled the prestigious titles Autocar & Whatcar? while working on a special project: marketresearch for a new product launchPlayed a key role in management and execution of the Autocar Performance Show’ 12

Msc, Global Media & Communications

Master Of Business Administration - Mba, General Management & Marketing

Bsc, Biotechnology