I’m Abi, a fashion retail student, and I’m passionate about social media and Fashion marketing! I am fascinated by the immense community on social media and the incredible impact fashion marketing has on each individual and consumers! I have built a solid foundation of knowledge regarding social media strategies, trends and analytics by maintaining my own social media platform. I have organically built a following of 985k followers on Tik Tok and 112k followers on Instagram in which I consistently entertain and engage with. This has given me the opportunity to learn, first-hand, the methodologies and strategies necessary for a successful social media platform which has strengthened my passion and desire to work within Fashion Marketing and Social media marketing! So excited to showcase my skills and begin to contribute to the fashion community 😁