Amanda Biddlestone, Mba Email & Phone Number

Cleveland, Ohio, US

Smart Technology, Smarter People and a Pragmatic Approach that will transform your business. With over 15 years of experience in strategic, data-driven Marketing with a specialization in Digital Marketing, Algorithm is a data-driven partner that will elevate your business using all the latest Digital Marketing strategies, custom made for your business.

Solon, OH, US

• Development and implementation of a completely rebrand with new corporate brand guide
• Developing the marketing strategy for new and existing products
• Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.
• Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
• Guiding the day-to-day activities of the marketing team.
• Ensuring that the marketing objectives are implemented by the marketing team.

Mayfield Heights, OH, US

• Lead marketing effectiveness by identifying short-term and long-term issues that need to be addressed
• Provide feedback and information to leadership recommending options and courses of action to address as well as priority
• Develop and execute marketing plan to increase market share as well as manage promotional support with Sales and other key players
• Achieve marketing department operational requirements by scheduling and assigning employees as well as following up on work results
• Provide counseling or discipline to employees when necessary to maintain marketing results
• Prepare annual budget, maintain expenditures, analyze variances and initiate corrective actions to achieve financial objectives.

Mentor, OH, US

• Leads all activities related to website, e-mail, SEO, PPC, Social Media and Customer Care Center to promote and sell products and services, generate leads, build brand awareness and provide Customer support for Life.
• Develop and execute strategies to increase the volume and value of traffic to the STERIS Life Sciences website and Customer Care Center (on-line store). This includes development and execution of search engine.
• Track metrics and measurements of web statistics, downloads, sales leads, product inquiries, transactions and revenue. Observe and analyze trends and work to optimize site, search, advertising, user experience, and.
• Manage pay-per-click (PPC), banner and other on-line advertising campaigns and creates strategies to increase response rates, click-throughs and other objectives to maximize ROI from ad dollars.
• Develop, execute and manage e-mail campaigns to support product line and program initiatives. Manage the creation, testing, scheduling and analysis of campaigns and initiates strategies for improvement.
• Act as project manager by directing project resources and maintaining continuous communication with key stakeholders and developers throughout lifecycle to ensure final product meets requirements and expected outcomes.

Rolling Meadows, IL, US

• Won 2012 Fleetmatics Marketer of the Year award for breaking the record for number of units generated from a single lead source in the history of the company
• Drove 43% of inbound lead generation, 45% of sit volume, and 42% of unit sales through digital strategy
• 2013 grew unit production 30% year to date compared to 2012
• Oversee and execute all domestic and international paid search and organic efforts
• Manage web properties both internationally and domestically
• Responsible for analyzing Salesforce.com, Google Analytics and Google Adwords to report metrics and KPIs to executive team

Westlake, OH, US

* Designs websites, promotional landing pages and banner advertising* Designs, codes and tests HTML email templates in support of online marketing efforts* Executes brand guidelines and established style guides in support of all online marketing efforts* Utilizes the most efficient and applicable methods and technologies to bring high-level concepts and.

Cleveland, Ohio, US

My job is to utilize and implement best practices of Search Engine Optimization to better market clients by increasing conversion rates and visitors, lower bounce rates and create a satisfactory user experience which in turn will lead to repeat visitors. I was also selected to be part of a team to help teach optimal conversion techniques.

Cleveland, Ohio, US

Responsible for accounts payable tasks including but not limited to processing expense reports, vendor invoices, courrier invoices as well as accounts receivable tasks including soft costs and bill payment documentation.

Cleveland, Ohio, US

Summer intern assisting the Facilities Management Department on projects involving asset management. Also performed clerical tasks for the Marketing Department and Central Files Department, ensuring confidentiality, timeliness and accuracy.

International Mba, Internet Marketing

Bachelors, Graphic Design, Minor In Marketing

College Prep