Abi Fisher Email & Phone Number

Bristol, Gb

City Of Bristol, England, United Kingdom

Bristol, England, United Kingdom

As Digital Engagement Manager at Sustrans, I drive significant growth in supporter engagement and actions through digital channels and lead generation activities. With a focus on data collection, I lead the development of engaging supporter journeys, digital marketing campaigns, and fundraising initiatives. My role ensures compliance with data collection regulations and fosters supporter loyalty. Leading my team, I collaborate with charity digital partners and agencies, and oversee our email marketing and paid advertising activities. With a data-driven approach, I build our online presence and reach by strategizing and optimizing multi-channel engagement campaigns.

Bristol, England, United Kingdom

Responsible for devising and implementing marketing plans and strategy to drive significant growth in supporter engagement and income generation through digital channels. I manage audience-focused marketing campaigns and activity to inspire interest, engagement and action. And work closely with the Fundraising and Retail team to develop the supporter journey.

Bristol, United Kingdom

• Responsible for planning, delivering and evaluating multi-channel fundraising, retail and B2C marketing campaigns.• Working with the Fundraising team to optimise the supporter journey.• Managing the charity’s digital channels, including Google Ads, Facebook advertising, email, social media, surveys, website and content.• Building working relationships with partner organisations, designers and teams across the organisation.• Responsible for the charity’s B2C email marketing campaigns to over 100,000 subscribers and donors.• Managing 2 marketing officers.

Italy

Digital Marketing & Social Media• Increasing online traffic using social media and website SEO with a 25% increase in sales during the first 6 months. • Building customer relationships by implementing a monthly newsletter and new social media strategy which increased Social Media following to 1500 on Twitter during first 6 months.• Responsible for coordinating Google AdWords monthly campaigns.• Updating existing Company website using basic HTML.Project Management: Researched, managed & launched new website with integrated EPOS system. Marketing responsibilities• Responsible for design and copy of online and offline adverts and leaflets.• Researching new advertising & marketing opportunities for Pegasus Art.

Bath, United Kingdom

Events and Campaigns• Planning, hosting UK client networking events: lectures and private tours to historic houses, National Trust and private properties. • Advertising: responsible for design, copy and distribution of adverts, leaflets and special interest mail outs. • Setting up, running and monitoring marketing campaigns. Reporting• Design and implementation of annual Marketing Plan with quarterly presentations to the Board of Directors. • Creating and presenting quantitative and qualitative reports on Marketing and Sales activities.• Analysing results, advising team on future direction. Sales and Account Management• Supporting the Sales Director on client proposals, VIP and familiarisation tours. • Organising and accompanying Special Interest and Cultural client tours to Europe, including a number of tours for a high profile Patrons group with over 100 participants. • Building quotations for client proposals: creating costings for tours, designing brochures and writing content for tours. • Creating brand guidelines to ensure all sales and marketing materials are aligned.

Marketing Strategy• Developed, alongside the Chairmen of the business the Company’s marketing strategy for 2013-2014 working to a budget.• Researching external market and conducting competitor analysis.• Working directly with Account Managers and customers to build and maintain client relationships. • Responsible for design, copy and delivery of print campaigns• Writing and editing industry related blogs and press releases. Campaign Management• Writing and organising weekly targeted email marketing campaigns.• Maintaining and updating client and lead databases.• Responsible for the entire CRM system (Salesforce, Infusionsoft), including generating data and management reports.Event Management• Organising and coordinating event stands at trade shows and exhibitions, including pre- and post- show marketing.

• Research external market: Competitor analysis and updating CRM.• Event Management• Sole manager for the internal communications tool (OVO).• Developing Marketing collateral: interviewing, writing and editing E-learning awards submission 2011, press releases, Case studies and client specific Sales content. The Working Manager creates online solutions to help grow your people while your Company transforms.

• Managing projects / website builds on time and in budget for a number of client accounts with +1000 employees.• Coordinating redesign and development of main Corporate website• Telemarketing: managing targeted campaigns and measuring results• Organising trademarking for Company logo, name and products.

An intense and fast paced learning experience on how to manage the day-to-day running of a 6-person office; organising and coordinating an office move and ensuring a smooth transition; managing and coordinating technical projects between graphic designers, web developers and clients.

Collating information on University courses, schools and colleges; updating the UCAS database of courses ready for online publication; proof reading and editing text to fit strict publication guidelines.

London, United Kingdom

Assisted the producers in organising and executing budgeted productions, while performing diverse production duties and administrative functions.Organising filming and editing schedules, proof reading scripts and booking artists and technical crew for productions. Ensuring within a strict time frame the smooth running of pre-production planning; film days, post-production editing and distribution. Liased between producers, clients, directors and talent.

Ba Hons, English And American Studies

Activities and Societies: Captain University of Nottingham Ladies Cricket Team

Education record