-Developed a comprehensive marketing strategy between print and digital media platforms. -Leads the marketing committee in monthly meetings and discussions. Also, main driving force in developing and executing advertising campaigns to promote products and brand awareness. -Collaborate with peers and work independently to design advertisements used in print and digital campaigns. Lead designer in charge of taking the advertisement from proof stages, through compliance process and to the final mockup. -Expanded on previous years marketing plans to create and implement a comprehensive digital advertising campaign across multiple platforms. -Lead creator for the development of the banks social media platforms including Facebook, Instagram and LinkedIn. -Create unique content for daily social media postings that is individualized to each platform. -Monitor social media platforms regularly and compile up-to-date analytics. Once compiled, work to analyze current data for monthly reporting.-Work diligently to curate all marketing files for advertisements and social media pieces. Including the maintaining of files for compliance and auditing purposes and archiving of pieces for record retention.

-Sole creator for bank's social media platforms. Lead designer and head of monitoring activity on platforms. -Developed, researched and executed the launching of different platforms to help build brand awareness, including, Facebook, Instagram and LinkedIn. -Worked to grow the bank's digital footprint and expand our customer base beyond brick and mortar locations. -Head of creating and curating specialized unique content relevant to current marketing campaigns and seasonal promotions throughout the course of the year. -Lead designer and creator for various info graphics used by the institution online and in branches. -Regularly update and maintain information published on the bank's platforms. Worked to ensure that all maintenance and updates were done consistently and in a timely manner.-In charge of monitoring digital platforms to compile up-to-date analytics that are reviewed and reported on monthly to marketing committee and CEO.

Highly motivated to ensure the quality and completeness of work from all bank branches is held to the highest level of compliance with banking procedure and federal regulation. Strong control of the bank processing software COCC as well as exceptional skills in Microsoft Office suite. Good communication and team working skills with all various departments of the bank to provide training, customer support, and back office support to ensure all business are completed accordingly.