Abigail Rodriguez work email
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Abigail Rodriguez personal email
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Promoting inclusion, multicultural and bilingual sustainability, innovation and growth are what I am to deliver to organizations. I focus on identifying and resolving roadblocks and setting performance standards to accelerate business growth. I influence my expertise for more than 20 years in strategic planning, project management and social media marketing, providing business consulting expertise to bolster organizational effectiveness and business performance optimization to optimize operational efficiency and generate impressive results.With my industry experience in project management, marketing, and business analysis, I can provide collaborative partnerships and surpass performance metrics to attain business goals. As a dynamic marketer, I establish a high-performance environment to support business goals and achieve bottom-line targets.Notable highlights of my experience include the following:• Influenced leadership and management best etiquette to meet and exceed business performance standards.• Arranged marketing initiatives to increase awareness, supporting the museum’s business plan and market performance.• Chaired organizational development and growth through effective management of business processes and developments.• Administered an effective workforce focused on scaling business progress by cherishing a collective environment to develop continuous improvements for greater efficiency and productivity in the workplace.My passion is to drive business processes and organizational development by executing continuous process improvements and establishing agreements to attain the strategic goals of any organization.If you need a strategic and analytical marketer, feel free to message me here or via abirodriguez519@gmail.com.Expertise Section: Project Development & Operations, Change Management, Digital Engagement, Bilingual Content Marketing
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Marketing ManagerSpatial Business Systems (Sbs) Jul 2023 - Jul 2024Littleton, Colorado, UsI successfully developed and executed strategic marketing plans, leading cross-functional teams and collaborating with external agencies to enhance brand awareness and drive measurable results. By establishing a new marketing department and implementing targeted content strategies, I achieved a 20% increase in campaign productivity, doubled LinkedIn followers, and boosted post impressions by 250-500%. Additionally, I streamlined conference processes, introduced impactful branding initiatives, and leveraged CRM tools like Salesforce to improve campaign tracking by 40%. My efforts led to a 30% increase in qualified leads, a 12% rise in marketing-qualified leads (MQLs), and a 20% uplift in high-quality lead generation, demonstrating a strong ability to align marketing operations with business goals. -
Marketing ManagerDenver Museum Of Nature & Science Jan 2022 - Mar 2023Denver, Co, UsAs a bilingual Marketing Manager, I conduct market research with analysis to effectively understand and communicate the exhibit's value proposition. As part of Marketing Manager, I maximized paid media, multimedia and digital content, improving engagements by 17%, as well as the total, which increased by 2.4% to 1,799,785. Additionally, I direct product and brand managers to oversee the design through sample development and approval implementation. Furthermore, I coordinate with internal and digital PR teams, promoting exhibitions and departments to be made available to guests. I hired two graphic designer positions and a bilingual content copywriter to focus on content, updating English and Spanish brand guidelines, develop market communication strategies detailing all the steps needed to ensure successful implementation. Lastly, I effectively collaborate with Membership, Philanthropy and Experience and Partnership teams, developing print collateral to support the conversion process. -
Marketing Account Lead, OnetenDish Network Sep 2019 - Dec 2021Englewood, Co, UsPresiding as a Senior Marketing Account Lead, I accelerated business growth by creative direction, planning and executing marketing campaigns for existing clients to maintain dominant levels of customer service, operational excellence, and strategic insight. Additionally, I assisted team members in determining complex problems, recognizing performance, and providing constructive feedback. I provided high-level references, developed positive working relationships, and modeled professionalism. Overall, I influenced technical tools with quantitative data, managing successful campaigns and high levels of customer satisfaction -
Marketing Account Lead, ContratorDish Network May 2019 - Sep 2019Englewood, Co, Us
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Regional Account ManagerLenovo Jun 2012 - Nov 2013Morrisville, Nc, UsElaboración de cotizaciones, planes de mercadotecnia, presupuestos, eventos, BTL, ATL, entrega de brief de proyectos propuestos y solicitados, manejo de personal (promotores, supervisores) desarrollo de nuevos conceptos, campañas globales para los clientes, seguimiento con proveedores, proyecciones y estimados de ventas, retailing, desarrollo de material POP, gráficos, diseños, materiales de impresión y acabados, fichas técnicas de los mismos. Campañas para dar a conocer nuevos productos, estrategias de marketing, comunicación, material promocional, estudios socioeconómicos y de mercado, trato directo con clientes y proveedores, etc. -
Project ManagerElectronic Arts Nov 2010 - Apr 2012Redwood City, Ca, UsCoordinación de personal y del procesamiento de la información en diferentes reportes que sirven de base para la toma de decisiones, Nómina, entrega de brief s/proyecto solicitado, coordinación de reuniones, así como el Desarrollo y seguimiento de propuestas para el cliente, manejo de presupuestos, trato directo con proveedores, desarrollo de análisis de productos, estrategias de markting y lanzamientos, investigación de mercados• Unificar la plantilla del equipo de merchandising a nivel nacional.• Implementar en tiempo y forma todos los planes de acción para cada uno de los Retailers.• A través del equipo de merchansising se incrementaron las OC de cada uno de los Retailers en un 30%.• Con el plan de catalogo propuesto para cada uno de los retailers, se logro desplazar en un 20% el stock de títulos de catalogo que teníamos rezagado con el distribuidor.• Con la propuesta de “Zona Games” con un retailer en especifico, se implemento en una sola tienda para ver la aceptación del consumidor y fue un éxito, y esto se estará replicando en el total de tiendas de este retailer a nivel nacional.• Optimizar los recursos financieros para la inversión en material POP para cada uno de los lanzamientos de EA. -
Account ManagerAlberto Culver Jan 2010 - Oct 2010UsCoordinar y operar activaciones en el punto de venta, manejo de personal como supervisores, promotores, demostradoras, edecanes, gio`s, ejecución de planes y actividades estratégicas para incrementar las ventas, control en las operaciones del personal en campo, reportes estratégicos, etc. Facturación, presupuestos, capacitaciones, organizar eventos, contratación, incremento de la plantilla origial, monitorear el desempeño de todo el equipo de merchandising, unificar información a nivel nacional para la elaboracion de los reportes directos al cliente, cuantificar el resultado del trabajo hecho por la promotoria reflejada en las ODC para cada uno de los reteilers, negociaciones directas con los compradores de las diferentes cadenas. -
Account ManagerWhite Cloud Marketing Feb 2008 - Oct 2010Burlington _ Toronto, Ontario, CaOrganización y coordinación de la marca, planeación estratégica de distribución del producto, eventos especiales, contratación y selección de personal (demostradoras, supervisores, etc.), trato directo con clientes, prospección de nuevas cuentas, apertura de mercado, reporte de ventas, reteilink, trato directo con compradores, desarrollo de nuevos proyectos y planes de apertura del mercado, consolidar el equipo de merchandising a nivel nacional, impulsar las ventas de la marca, mejorar e incrementar el posicionamiento de la marca a nivel nacional, buscar estrategias comerciales para difundir los productos.
Abigail Rodriguez Skills
Abigail Rodriguez Education Details
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Colorado Hispanic Chamber Of CommerceGeneral -
Colorado Free UniversityDigital Communication And Media/Multimedia
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New American CollegeAnd Related Support Services
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Colorado Height UniversityTeaching English As A Second Or Foreign Language/Esl Language Instructor
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FindesGeneral
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Universidad Mexicana, S.C.Polanco
Frequently Asked Questions about Abigail Rodriguez
What is Abigail Rodriguez's role at the current company?
Abigail Rodriguez's current role is Bilingual | Marketing Manager.
What is Abigail Rodriguez's email address?
Abigail Rodriguez's email address is ab****@****ish.com
What schools did Abigail Rodriguez attend?
Abigail Rodriguez attended Colorado Hispanic Chamber Of Commerce, Colorado Free University, New American College, Colorado Height University, Findes, Universidad Mexicana, S.c..
What skills is Abigail Rodriguez known for?
Abigail Rodriguez has skills like Management, Diplomado En Desarrollo De Habilidades Gerenciales, Persona, Online Advertising, Digital Marketing, Marketing Strategy, Social Media Marketing, Online Marketing, Social Media, Integrated Marketing, Account Management, Advertising.
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