We founded this climate tech fund to back founders focused on core upstream innovations that lead to platform shifts resulting in a better world. We invest at the pre-seed/seed stage. Founders apply on the site or email me directly at abby@snocap.vc

Product/startup advisor and investor across gaming and tech. I advise predominantly on product management, go to market strategy, product growth and fundraising. Startups include Proof of Play, Proxima AI, Reforged Labs, Writer AI, Edera, Aspect Build Systems and more.

Sr. Product Manager for Warcraft Rumble, a new action strategy game in the World of Warcraft IP. We took the title from incubation through to market. This included building out the monetization system.

Product Manager on the Blizzard Incubation team, where I was working on multiple titles - one title of which became Warcraft Rumble.

Built out investment theses, analyzed potential business expansion opportunities and evaluated potential acquisitions (resulting in a studio acquisition)

Product Manager for Call of Duty (Titles: Modern Warfare, Cold War, Warzone). Focused on pricing strategy and go to market. MBA internship was also on this same team, where I worked on Black Ops 4 and Modern Warfare.

A mission-focused endeavor that invested in female-led emerging technology startups predominantly at the intersection of AI + AR/VR. Portfolio companies are also backed by top funds such as A16Z, General Catalyst, Maveron, Unshackled Ventures, Boost VC, Village Global and more.

During Wharton, I co-founded WXR, a spatial computing accelerator which was supported by Verizon, Accenture, Samsung, and Microsoft. I also interned for Activision Blizzard in product management. After Wharton, we launched WXR's mission-focused fund, and I also joined Activision Blizzard full-time in the MBA Rotational Program.

Focused on pricing strategy and go to market 2 different Call of Duty titles: Black Ops 4 and Modern Warfare

DAQRI's mission was to change the future of work through the use of augmented reality software and hardware. Daqri's Smart Glasses product was similar to Apple's Vision Pro - a product that many former Daqri colleagues are building today. I joined at employee 40 and helped grow it to over 450 people.Clients included Autodesk, Boeing, Parker Hannifin, Daimler, and many more Fortune 500 companies.

I worked for Mass Relevance, a marketing software company pioneering the use of social media for marketing teams. Mass Relevance was acquired by Spredfast and later merged with Lithium Technologies to form Khoros. I joined Mass Relevance when it was roughly 20 people and then we grew to over 140 people in the time I was there, prior to getting acquired.Clients included Viacom, NBC Universal, ABC, Warner Bros., Paramount, Univision, Golf Channel, Sky Media, Major League Gaming, and more.