Abigail Gowenlock (Henderson) Email & Phone Number

Sydney, New South Wales, Australia

Sydney, Australia

Sydney, Australia

Sydney, Australia

Brands: Accenture A/NZ, NBN, Southern Cros UniversityIndustries: Consulting, Telecommunications (ICT), Higher EducationResponsibilities: Project co-ordination, account management, strategic planning.Highlights: 1) Strategizing, conceptualising and producing the first customer facing Accenture Technology AU communication: a video building awareness for a recently released white paper about the multi-speed IT knowledge and capabilities of Accenture. 2) Writing the positioning strategy for and winning the Southern Cross University pitch.

Cape Town Area, South Africa

Brands: Pernod Ricard: Ballantine's Whisky, Olmeca Tequila, Mumm Champagne, Red Heart Rum, AbsolutIndustries: Wines and Spirits, FMCGResponsibilities: Communication strategy, digital activity plans, social media strategies and content plans.Highlights: 1) Working closely with agency and client teams across Africa in planning the multi-country campaign #BeatOfAfrica2) Being invited to participate in the first ever NPD workshop for iconic South African run brand Red Heart Rum, the outcome of which is in the early stages of development.

Johannesburg Area, South Africa

Brands: Ensure, Royal Canin, Telecom Namibia & The Wired CorporationIndustries: Nutrition, Petcare, ICTResponsibilities: Communication strategy, client service, business development with clients in the FMCG and ICT industries. Inspired and motivated junior strategist and interns. Highlights: 1) Gaining sight of higher level business challenges and working directly with key decision makers to realise the full impact of strengthening a brand across the marketing mix on lasting business success.2) Developing brand positionings for Royal Canin and Ensure.Company Overview: An independent strategy agency, specializing in brand positioning strategy, communication strategy and creative strategy. Certified 100% plain english, free from buzzwords or jargon and 0% trauma for the creatives who have to work on them afterwards.

Johannesburg Area, South Africa

Brands: McDonald's, First National Bank, Unilever (foods)Industries: Quick Serve Restaurant (QSR), Banking, FMCGResponsibilities: Produced fully integrated brand plans and communication strategies.

Johannesburg Area, South Africa

Brands: Standard Bank, Steers, NAmpak, SasolIndustries: Banking, QSR, FMCG, PetroChemicalResponsibilities: Produced fully integrated brand plans and communication strategies.Collaborated and coordinated all Omnicom contributors; media, digital, PR, activation, social media to produce fully integrated brand plans and communication strategies.

Johannesburg Area, South Africa

Brands: GSK (Aquafresh toothpaste), Nestlé, Clover Danone, Tiger Brands, Unilever, Pepsi Co, Neotel and Vodacom.Industries: FMCG, ICTResponsibilities: Developed brand activation and experiential marketing campaigns. Responsible for end-to-end delivery; reverse briefing, creative conceptualization, ideation, brainstorm facilitation, copywriting, art direction, presentations, and collateral execution.