Abby Watson is a UX Insights Director at BBC Studios.
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Ux Insights DirectorBbc StudiosNew York, Ny, Us -
Ux Insights DirectorBbc Studios Nov 2022 - PresentLondon, Gb -
Contributing ResearcherFillungo, Llc Jan 2019 - Present -
Senior Account Manager, Media And Entertainment PlatformsIpsos Oct 2021 - Nov 2022Paris, Fr -
Senior Research AnalystDiscovery Inc Apr 2019 - Oct 2021New York, Us -
Senior Research AnalystViacom Apr 2017 - Apr 2019New York, Ny, Us -
Ux Research AnalystViacom Oct 2015 - Apr 2017New York, Ny, Us• Conducted Qualitative and Quantitative User Experience Research for the Music and Entertainment brands (MTV, Comedy Central, VH1, Spike, Logo) focusing on the websites and apps across all brands in Agile Environment. • Develop recruitment screeners and research guides/scripts.• Moderate over 100 qualitative research sessions including In-depth Interviews, Usability Testing on websites and apps, and focus groups among young adults.• Create and assist in the development and production of presentations for projects for delivery of actionable insights– including video and static design.• Develop questionnaires/surveys with a focus on landscape product and platform usage among brand fans and non rejectors.• Analyze research findings and data from studies and analytics tools such as Omniture, creating toplines/reports and making recommendations to the stakeholder based on results.• Conduct extensive landscape research for various projects and initiatives.• Maintain relationships with vendors using project management and communication skills to ensure respondent recruitment and survey programming is being carried out efficiently. -
Communications And Development VolunteerZenman Energy Jan 2015 - Aug 2015Manage social media and outreach.
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Family Services Administrative AssistantDepartment Of Social Services- Shenandoah County May 2014 - Jul 2014-Used critical thinking skills in analyzing information to determine if child abuse/neglect allegations are supported. -Composed Family Assessment Summaries and Dispositions. -Prioritized case closures processes. -Assisted Investigators in case closure by interviewing clients/families and completing documentation.-Delegated various job duties to staff members and interns.
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Policy InternDepartment Of Social Services- Shenandoah County Jan 2014 - May 2014-Created, coordinated and conducted Family Planning and Assessment Team training for surrounding agencies. This training focused on what paperwork and information to highlight when presenting a case to the Family Planning and Assessment Team. -Collaborated with a small team to create a “Quality Services Manual” to guide Family Service Specialists. -Attended several statewide meetings as a representative of the department. -Designed brochures for Family Partnership Meetings and the Family Planning and Assessment Team detailing the process.
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Madison Connection CallerOffice Of Annual Giving Aug 2013 - May 2014Harrisonburg, Va, Us-Motivated alumni, parents, and friends of the University to participate in annual giving by “cold calling”.-Persuaded alumni, parents, and friends of the University to donate to the endowment while providing answers about the current state of the University and programs. -Contacted over 4,500 individuals and raised over $7,000 as of May 2014. -Assisted in training three new callers for the first two weeks of fall and spring semester. -
National Association Of Social Workers Program ConsultantJames Madison University - Department Of Social Work Sep 2013 - Dec 2013-Worked with a small team to successfully obtain organization recognition from the state chapter being the first student based program unit recognized in the state of Virginia. -Recruited new leadership and led the planning and leadership training for new Directors of the unit.-Collaborated with members to create new operating bylaws for the future members of the organization.
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Nonprofit InternPrimeplus Norfolk Senior Center Jul 2013 - Aug 2013-Helped develop a new care management program for members of the center and new clients.-Contributed to the development of a training module for office staff. This training focused on ways to conduct intake phone calls for the new care management program. -Contributed in grant research which included searching for grants, understanding grant requirement, and evaluations of the potential to support the Primeplus Norfolk Senior Center. -Assembled materials to create a Resource Library for seniors and caretakers. -Researched resources for an elder abuse initiative and contributed to ECPI University students’ research. -Led games and activities for seniors in the Adult Day Program.
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Director Of Special EventsUniversity Program Board At James Madison University Aug 2012 - May 2013Lutherville, Md, Us-Managed a team of 19 student members to plan and execute a variety of events in weekly meetings.-Executed an average of two events a month while managing a budget of $54,000. -Assisted 14 Executive Board members in planning 189 events over the year with over 54,000 in attendance. The large events included top-level talent that performed for thousands of students.-Participated in the hiring process of 26 chair members and selection of general members. -Supervised 4 chair members’ with all aspects of planning, marketing, advertising, security and logistics of events. -
Resident AdvisorJames Madison University - Office Of Residence Life Aug 2011 - May 2012-Helped freshman transition from living at home to life in a college dorm. -Coordinated fun and educational programs to enhance the on-campus living experience.
Abby Watson Education Details
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James Madison UniversitySocial Work
Frequently Asked Questions about Abby Watson
What company does Abby Watson work for?
Abby Watson works for Bbc Studios
What is Abby Watson's role at the current company?
Abby Watson's current role is UX Insights Director.
What schools did Abby Watson attend?
Abby Watson attended James Madison University.
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