Abigail Mosley Email & Phone Number

Northampton, Gb

Kettering, England, United Kingdom

Leading communications and marketing strategy for a trust of 7 SEND schools and colleges.

Castle Ashby

Responsible for branding and marketing Edulink One, a the school engagement and management system, to schools.

Northampton

Northamptonshire's strategic marketing and research specialists for SMEs. Experts in the environmental and not for profit sectors. Turn your customers into advocates. We work in partnership with you to deliver business growth through:- Market research and competitor analysis- Review and analysis of your current activities including customer satisfaction and customer journeys- Business intelligence and analysis - we help you analyse your data to inform decision making- Customer segmentation and targeting strategies- Marketing strategy and planning- Access to our network of trusted marketing suppliers

Kettering

Performance Finance provides funding for medical and paper professions. Our expertise covers equipment finance, practice finance, business loans and personal loans for Dentists, Vets, Opticians, Accountants, Solicitors and other professionally qualified individuals and businesses.

Northampton

TLC St James is a non-profit management company for a large housing development, comprising an estate with over 400 properties. Overseeing management of repairs and maintenance to the development and residents issues as well as the long term planning for major refurbishment and replacement works. Reviewing and awarding tenders for works, budget management and liaising with the council, police and other community organisations. The role of Director is an elected position.

Northampton, United Kingdom

WPS offers construction and waste compliance services, including assistance with planning conditions , environmental standards and law and services to support the Considerate Constructors Scheme.Undertook research for the Innovate-funded DRIM project, looking at modelling building construction with planned deconstruction to recover materials effectively at end of use. Devised market research plan and co-authored the project's commercialisation strategy. Handled clients' compliance issues regarding 106 agreements and site waste management plans.

Northampton

Freelance marketer offering strategic and tactical help to companies in the environmental, exhibitions and not for profit sectors including marketing consultancy for a live events company reviewing and assisting communications strategy and their digital presence.

Northampton

Skip hire price comparison website with online booking for trade and domestic customers. Responsible for everything marketing including launch of new company and product, driving revenue and signing up new suppliers, set up of all company systems, processes and website. Deputised as MD, working alongside investors.

Responsible for reporting and analysing anything Ofsted related for the School of Education to ensure they were complying with their legal requirements. Providing anaylsis and business intelligence for manangemet team. Part-time, six-month contract.

The Chartered Institute of Marketing is the professional body for marketing. The role of the regional chairman is an elected, voluntary position.• Responsible for driving regional strategy in the East Midlands in conjunction with CIM's Regional Director and the regional board• Represent the region’s members at national level, influencing strategy • Influence CIM's member proposition development by sitting on relevant working groupsFrom June 2014-January 2016 I stood down as Chairman and held the role of Vice-Chair whilst on maternity leave due to time committments. I held the maximum 6 years' tenure in a board role.

Embedded business intelligence partner for the School of Science and Technology• Analysing survey and university data to provide business intelligence and management information insights and providing reports to the University Executive and Management Teams• Utilising ArcGIS for mapping and spacial analysis and Qlikview to provide accessible self-service dashboard data alongside traditional analysis• Implementing a new data reporting strategy project using Prince2 • Managing external market research agencies

Northampton And London

Responsible for managing the marketing for the combining of the two trade shows into the market-leading recycling and waste exhibition “RWM in partnership with CIWM” with 650+ exhibitors and 13,000+ visitors (TUPE transfer). In year one, it exceeded all visitor and exhibitor targets including footfall for the new combined show.Additionally I acted as a strategic market advisor and researcher for environmental sector events, which led to the launch of a new Renewables Event in 2012.

Northampton, United Kingdom

Professional membership organisation and charity providing training, events and industry exhibitions.• Reporting to Managing Director; responsible for the development and implementation of strategic marketing plans for all departments in the commercial subsidiary (head of marketing)• Sole marketing responsibility for Futuresource, a leading UK trade show, from strategy to tactical promotions and post event analysis• New product development and partnership building with businesses, NGOs and local authorities• Project manager for key cross business projects including new company websites and compliance with Data Protection and Electronic Communication legislation• Brand guardian, responsible for creative and copy for marketing materials off- and online • Recruiting and managing external PR, marketing, research and print agencies • Developing and managing a small teamDuring my time in the role I project managed the successful implementation of CIWM’s new website including e-commerce capability, an event management system and site integration with finance and CRM systems; undertaking a complete business process analysis and gaining investment. Re-branded and re-launched CIWM’s annual conference and exhibition held in Torbay to become Futuresource held at London ExCeL in 2009. The new event was sold to Emap in December 2010.I established and led a construction industry working group to develop new construction waste training (members included CIRIA, Constructing Excellence, WRAP, Taylor Woodrow, AMEC). Undertook a review of data processing practice and implemented new guidelines, processes and contracts, which led to a complete review of CRM processes and the integration of multiple company databases into one single contact base.

Sydney

Contract to deliver a suite of marketing materials and website for the MLC/ThreeSixty financial services brands to support networks of independent financial advisors in Australia.

Sydney

Interim contract during the founding of the Lowy Institute for International Policy. Responsible for setting up company processes and systems.

Leisure complex: hotel, conference & banqueting, restaurants, bars and health club - a subsidiary company of Chelsea Football Club based on-site at Stamford Bridge.As head of marketing for Chelsea Village Hotels I was responsible for the marketing budget and the development and implementation of strategic marketing plans including cross-subsidiary activities. I developed a small marketing team and managed PR, marketing and advertising agencies and print suppliers.Whilst at Chelsea Village, I spearheaded a PR campaign to increase awareness; introduced a new exhibitions programme to increase trade awareness and lead generation; and designed and launched a new website.

Utell, part of Pegasus Solutions, is a global market leader in hotel room distribution, representation and technology [NASDAQ listed at the time].I developed and implemented strategic marketing plans with key industry partners including Carlson Wagonlit Travel and Thomas Cook Retail to promote preferential business rates. Working alongside the sales [new business] team I was responsible for the initiation and management of marketing projects across Europe, Middle East and Africa to drive both hotel recruitment and increased travel trade awareness.Part of the role involved copywriting of corporate marketing material and print production management across 8 languages, external agency and printer recruitment/liaison (corporate collateral and newsletters) along with the creation and management of customer databases and direct mail campaigns.A key success was the creation and implementation of a new membership process for EMEA customers, enhancing the quality of service and streamlining all processes and customer touch points. The project was so successful that it was implemented globally.

European Study Tours is an educational coach tour operator, offering both "off the peg" and bespoke solutions.

Chartered Marketer, Marketing

Postgraduate Diploma In Marketing

Ba (Hons), European Business (With German)

Activities and Societies: Drama Society

Education record