Abi Roach
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Abi Roach Email & Phone Number

Launch Manager at Breadstack
Location: Toronto, Ontario, Canada 16 work roles 6 schools
1 work email found @breadstack.com 2 phones found area 647 LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email a****@breadstack.com
Direct phone (647) ***-****
LinkedIn Profile matched
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Current company
Role
Launch Manager
Location
Toronto, Ontario, Canada
Company size

Who is Abi Roach? Overview

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Quick answer

Abi Roach is listed as Launch Manager at Breadstack, a with 36 employees, based in Toronto, Ontario, Canada. AeroLeads shows a work email signal at breadstack.com, phone signal with area code 647, and a matched LinkedIn profile for Abi Roach.

Abi Roach previously worked as CVO at Jane Dope and Strategic Advisor at Dope Brands Consulting. Abi Roach holds Mba Essentials from University Of Toronto - Rotman School Of Management.

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Email format at Breadstack

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*@breadstack.com
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Profile bio

About Abi Roach

Abi Roach is a distinguished figure in the cannabis industry with a remarkable career spanning over two decades. Known for her innovative thinking and fearless advocacy, Abi has played a pivotal role in shaping the cannabis landscape in Canada.Abi's journey began with the iconic HOTBOX, a lounge and shop that became a symbol of normalization and a catalyst in Canada's journey towards cannabis legalization. Her visionary leadership and dedication have earned her a reputation as a trailblazer in the field.Currently, as the senior Strategic accounts manager at McIntyre creek cannabis, and as strategic consultant at DOPE BRANDS, Abi continues to demonstrate her expertise. Supporting brands and cannabis companies in bringing top notch product and brands to market. During her tenure as Senior Merchandising Manager at the Ontario Cannabis Store, Abi leveraged her extensive product knowledge and passion for cannabis culture to curate outstanding selections for consumers. Her commitment to enhancing the customer experience and deep understanding of cannabis categories set her apart.Abi Roach's unwavering dedication to destigmatizing cannabis and driving its legalization has left an indelible mark on the industry. As a founder of multiple ventures and a passionate advocate for change, Abi's contributions have been instrumental in evolving the cannabis business into a thriving legal industry.Throughout her illustrious career, Abi has built a legacy brand, pioneered innovative marketing concepts, and introduced new sales channels. Her relentless pursuit of progress continues to shape the industry positively.Abi Roach is not just a professional but a true influencer and leader in the world of cannabis. Her journey is a testament to her vision, commitment, and the indomitable spirit with which she continues to drive change and innovation in the industry.

Listed skills include Social Media, Advertising, Entrepreneurship, Marketing, and 46 others.

Current workplace

Abi Roach's current company

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Breadstack
Breadstack
Launch Manager
Toronto, ON, CA
Website
Employees
36
AeroLeads page
16 roles

Abi Roach work experience

A career timeline built from the work history available for this profile.

Cvo

Current

As Chief Visionary Officer (CVO) of Jane Dope, I lead a brand dedicated to empowering women through cannabis-inspired fashion, beauty, and wellness. My role focuses on building a holistic lifestyle brand that resonates with today’s modern woman. With 30 years in the cannabis industry, from founding HOTBOX to leading merchandising at the Ontario Cannabis Store (OCS), I bring deep expertise in branding, product development, and market strategy.At Jane Dope, I drive our vision and ensure that every product reflects our commitment to quality, empowerment, and authenticity. HER.B by Jane Dope, our cannabis line, represents this mission with euphoria-focused products crafted for women who embrace cannabis beyond wellness. I lead our product development process from ideation to market, designing collections that are unique and tailored to the lifestyle of our demographic.Our dual-brand strategy leverages Jane Dope as a lifestyle brand and HER.B as an age-gated cannabis channel, allowing us to reach consumers across multiple touchpoints while staying compliant with regulations. I’m passionate about building authentic, consumer-centered marketing that positions Jane Dope as a cultural movement.I also focus on strategic partnerships, sustainability, and community-building. Through collaborations with thought leaders and brands, I expand Jane Dope’s reach, while ensuring our practices align with regulatory and environmental standards. At Jane Dope, we’re not just selling products; we’re creating a community and inspiring women to embrace their full potential.My goal is to establish Jane Dope as a leading lifestyle brand, blending cannabis with fashion and beauty to empower women everywhere.

Mar 2024 - Present

Strategic Advisor

Current

Fractional CCO & Brand strategistFrom brand strategy to product road maps and retail merchandising, I support your commercial needs to success.

Jan 2024 - Present

Senior Strategic Account Manager

Oliver, British Columbia, Ca

As the Senior Strategic Account Manager at McIntyre Creek Cannabis Inc., I am at the forefront of shaping the future of cannabis distribution in the industry. My role involves a strategic blend of sales leadership, relationship management, and market analysis within the cannabis sector.🔍 Key Responsibilities:Strategic Business Development: Identifying and cultivating meaningful relationships with key stakeholders in the cannabis industry, including licensed producers, brands, and processors.Account Management: Overseeing a portfolio of strategic accounts, ensuring exceptional service and satisfaction while maximizing revenue opportunities.Market Analysis: Staying abreast of industry trends and regulatory changes to advise clients accurately and maintain McIntyre Creek's competitive edge.Sales Planning and Execution: Developing and executing comprehensive sales strategies to meet and exceed targets.Product Expertise: Representing McIntyre Creek's high-quality product line, including Living Soil Organic (LSO) cannabis, ensuring clients are well-informed about our unique offerings.Collaborative Leadership: Working closely with cross-functional teams to optimize sales processes and product development based on market needs.🌱 Why McIntyre Creek Cannabis?At McIntyre Creek, we pride ourselves on our sustainable and innovative approach to cannabis cultivation and distribution. Our focus on quality and consistency in our LSO products sets us apart in the industry.💼 Looking Forward:In this role, I am committed to not only driving growth and success for McIntyre Creek Cannabis but also to contributing positively to the evolving landscape of the cannabis industry. I am eager to connect with like-minded professionals who are passionate about quality cannabis and sustainable business practices.

Jan 2024 - Dec 2024

Head Of Product Marketing

St. Thomas, On, Ca

Leading the adult use marketing & merchandising for Mera. Brand direction for:Countryside, Shatterizer extracts, ellevia, LITTI., GREAZY, buddy blooms

Mar 2023 - Dec 2023

Full-Time Parenting

Career Break

In over 30 years I have never taken a break from my important work in Cannabis. Now I must turn my focus and energy to my ganja princess, which is due to arrive in the next few months.It is an exciting and different job then anything I have ever done before.I'll be back soon Cannabis...

Jun 2022 - Mar 2023

Senior Manager Of Product Initiatives

North York, Ontario, Ca

The Senior manager of Product Initiatives, serves as the key product knowledge expert and contributes to various initiatives within the the OCS merchandising, marketing & channels teams to best present & curate cannabis products to Ontario’s cannabis consumers.

Mar 2022 - Mar 2023

Senior Category Manager

North York, Ontario, Ca

Senior category manager for pre rolls, Concentrates & Accessories for the province of Ontario

Mar 2021 - Mar 2022

Chief Executive Officer

Toronto, Ontario, Ca

Founded & operated Hotbox, the Longest operating cannabis lounge in North America HOTBOX est. 2003 retail store since 2000Created and executed groundbreaking experiential retail and marketing strategiesCategory, marketing & brand management for retail and hospitalityFirst ever fully marketed Bud & breakfast operating out of Jamaica. Est 2012Cannabis themed nightclub - 2005Experiential, portable, product marketing consumption lounges Cannabis marketing magazineDesigned cannabis CPGs and private label brandsPromoted company public profile by delivering speeches, writing articles and presenting at industry conferences as public face ofLed startup and opening of cannabis accessories & experiential retail business and provided business development, creation of operational procedures and workflow planning.Oversaw category management and purchasing of accessories, cannabis experiences and education departments in early years of business, establishing core values and operational mindset to establish solid foundation of principles and operational mindsetDeveloped unique marketing and retailing concepts in Cannabis accessories

Jun 2000 - Jan 2020

Chief Brand Officer

Toronto, Ontario, Ca

Created and managed several brands under the Hotbox umbrella.Executed on brand image, marketing, development and strategy.As well as creating consumer packaged goods and services.Brands range from health and wellness to restaurant services.

Jun 2000 - Jan 2020

Owner

Toronto, Ontario, Ca

Established in 2000 by Abi Roach, Hotbox has the longest running consumption lounge in North America. And is now the only legal consumption lounge in Canada.Our flagship smoke shop & lounge, is Located in Toronto's trendy-meets-bohemian Kensington Market. It is the city’s ultimate destination for locals and tourists alike to socially consume cannabis. Serving an average of 200 cannabis consumers per day.Hotbox is now a house of brands, in house marketing agency and retail legend.As well as a cannabis hospitality company in JamaicaAbi roach has innovated and progressed the cannabis space through this evolving business

May 2000 - Jan 2020

Retail Director

Toronto, Ontario, Ca

A micro grow store for the urban Gardner. Specializing in helping you grow 5 plants and under in your condo, closet or room

Sep 2017 - Feb 2019

Brand Marketing Specialist

Hype Creatorz

Hype Creatorz is an agency to push and develop Jamaican brands. We managed everything from brand story, PR, image and strategy.We served many hotels then transitioned into music.Where we most notably worked with renowned award winning artists Richie Spice and Etana.

Jan 2013 - Oct 2016

Owner & Entrepreneur

Funky Junky Retro Finds

Created a new and original business model based on the old concept of antique shops Increased sales by 40% a year since openingMarketing, sales, purchasing, branding.

Nov 2009 - Mar 2012
6 education records

Abi Roach education

Mba Essentials

University Of Toronto - Rotman School Of Management

Prepress/Desktop Publishing And Digital Imaging Design

George Brown College

Music Management

Trebas

Business Management

Jvs

Fine Art, Fine Art; Art History

Toronto School Of Arts

Brand Management: Aligning Business, Brand And Behaviour

London Business School
FAQ

Frequently asked questions about Abi Roach

Quick answers generated from the profile data available on this page.

What company does Abi Roach work for?

Abi Roach works for Breadstack.

What is Abi Roach's role at Breadstack?

Abi Roach is listed as Launch Manager at Breadstack.

What is Abi Roach's email address?

AeroLeads has found 1 work email signal at @breadstack.com for Abi Roach at Breadstack.

What is Abi Roach's phone number?

AeroLeads has found 2 phone signal(s) with area code 647 for Abi Roach at Breadstack.

Where is Abi Roach based?

Abi Roach is based in Toronto, Ontario, Canada while working with Breadstack.

What companies has Abi Roach worked for?

Abi Roach has worked for Breadstack, Jane Dope, Dope Brands Consulting, Mcintyre Creek Cannabis, and Mera Cannabis Corp..

How can I contact Abi Roach?

You can use AeroLeads to view verified contact signals for Abi Roach at Breadstack, including work email, phone, and LinkedIn data when available.

What schools did Abi Roach attend?

Abi Roach holds Mba Essentials from University Of Toronto - Rotman School Of Management.

What skills is Abi Roach known for?

Abi Roach is listed with skills including Social Media, Advertising, Entrepreneurship, Marketing, Retail, Online Marketing, Social Networking, and Social Media Marketing.

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