Abo Simpson

Abo Simpson Email and Phone Number

Lead Account Specialist at Aarki
Abo Simpson's Location
Wilmington, North Carolina, United States, United States
Abo Simpson's Contact Details

Abo Simpson work email

Abo Simpson personal email

About Abo Simpson

Digital advertising professional with focus on account management, publisher relations, client service, design and ad production. 20+ years of experience in advertising ranging from mobile, video, online, social, and DIGA (dynamic in-game advertising). Additional emphasis on console and mobile gaming, with experience in both integrating ad products into games as well as creating brand campaigns fitting for a gaming environment.

Abo Simpson's Current Company Details

Lead Account Specialist at Aarki
Abo Simpson Work Experience Details
  • Aarki
    Lead Account Specialist, Usa
    Aarki Oct 2020 - Apr 2024
    Wilmington, North Carolina, United States
    * Handled relationships with mobile app developers and agencies in territories of USA, EU and LATAM to reach ad performance goals through full-service mobile ad campaigns using Aarki’s programmatic media-buying and creative platform, providing creative optimizations and analysis of performance trends.
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  • Aarki
    Director Of Operations - Bloomero
    Aarki Apr 2016 - Oct 2020
    Sunnyvale, California, United States
    * Handled operations of Bloomero (subsidiary of Aarki) which provided access to the proprietary SaaS platform for mobile ad creation and campaign management.* Led teams of Account Management, Engineering, Sales and Design (7 people).* Built custom interactive ad units for full-service clients and assisted self-service clients.
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  • Aarki
    Senior Manager, Customer Success
    Aarki Oct 2013 - Apr 2016
    Mountain View, Ca
    * Managed Customer Success and Custom Ads teams (4 people total).* Built and maintained relationships with partners such as Zynga and Electronic Arts and executed ad campaigns for full-service clients.* Determined production fees for campaigns and analyzed data to confirm client billing.
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  • Rockyou
    Director Of Publisher Relations
    Rockyou Aug 2011 - Mar 2013
    San Francisco, Ca
    * Liaison to first- and third-party publishers and developers within the RockYou Ad Network.* Created and maintained relationships with publishers such as King.com and 6waves assisting with all aspects of their company relationship from adherence to contracts to assisting with ad revenue payments to increasing ad unit performance.* Educated sales about evolving branding opportunities in- and around-game.
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  • Double Fusion
    Director Of Account Services
    Double Fusion Jun 2009 - Aug 2011
    Santa Monica, Ca
    * Ambassador to game publisher partners (2K Sports, Sega, Sony, THQ, Ubisoft, etc) and ensured contractual compliance, development of optimum ad creative strategy, and integration of ad inventory elements for sales.* Activated resale partnerships in other territories (UK, CA, AU, ES and PT).* Managed Account Services team of Sales Development Manager and Art Director.
  • Double Fusion
    Senior Account Manager
    Double Fusion Jan 2007 - Jun 2009
    San Francisco Bay Area
    * Hired as first Account Manager to put all processes into place.* Project-managed in-game ad integrations: from securing ad placements from game developers, to getting client approval of integrations, and finally game release.* Liaison between client agencies and publisher partners for ad executions.
  • Cnet Networks
    Account Manager
    Cnet Networks Sep 2006 - Jan 2007
    San Francisco Bay Area
    * Handled sales for GameSpot, MP3.com, and TV.com for Midwest region with accounts such as Unilever, McDonald's, and NBC Universal (which we grew from nothing to $1MM in less than a year).* Targeted prospective advertisers and maintained relationships with current clients to ensure ad campaign satisfaction.* Created relevant proposals and unique sponsorships based on campaign objectives.* Supervised Account Coordinator in management of all campaigns in territory.
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  • Cnet Networks
    Account Coordinator
    Cnet Networks May 2005 - Sep 2006
    San Francisco Bay Area
    * Worked with agencies to create brand campaigns for GameSpot, MP3.com, and TV.com, provided reports of campaign success to clients, and maintained relationships to push for renewals.* Maintained clients such as NBC Universal, Unilever, McDonald’s, and Cingular.
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  • Kimpton Hotels & Restaurants
    Executive Assistant
    Kimpton Hotels & Restaurants Jul 2004 - May 2005
    San Francisco, California, United States
    * Assisted CEO, SVP of Sales & Marketing, and VP of PR & Strategic Partnerships.* Managed websites for 38 restaurants using graphic designers and web developers.* Worked with social websites to maximize restaurants’ presence in web searches.
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  • Aig
    Financial Analyst
    Aig Oct 2001 - Oct 2002
    San Francisco, California, United States
    * Updated policies nationwide and collected payments, ending project a month early.* Compiled reports of progress for president and updated info in computer systems.* Managed contact with field offices throughout the United States.
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  • Lowe Live (Part Of Interpublic Group)
    Creative Assistant
    Lowe Live (Part Of Interpublic Group) Sep 2000 - Jul 2001
    San Francisco Bay Area
    * Assistant to Creative Director and Art Buyer and managed creative studio.* Designed layouts using Illustrator, Quark, and Photoshop for print and digital usage.* Maintained relationships with photographers for image sourcing.
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  • Highway One (Part Of Publicis)
    Executive Assistant
    Highway One (Part Of Publicis) Sep 1999 - Sep 2000
    San Francisco Bay Area
    * Assistant to President/CEO and SVP of Acct Mgmt.* Researched clients for RFP responses, and created all PowerPoint presentations.* Handled PR regarding new client wins and management changes.
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Abo Simpson Skills

Advertising Online Advertising Digital Media Mobile Advertising Digital Marketing Mobile Devices Digital Strategy Mobile Marketing Strategy Account Management Marketing Strategic Partnerships Video Games Online Marketing Public Relations Social Media Management New Media Business Development Monetization Sem Ad Networks Rich Media Social Media Marketing Media Buying Media Planning Content Strategy Analytics Marketing Strategy Brand Awareness Online Gaming Integrated Marketing Sales Facebook Spanish Russian French Creative Direction Web Analytics Start Ups Ad Serving Advertising Operations

Abo Simpson Education Details

Frequently Asked Questions about Abo Simpson

What is Abo Simpson's role at the current company?

Abo Simpson's current role is Lead Account Specialist at Aarki.

What is Abo Simpson's email address?

Abo Simpson's email address is ab****@****ail.com

What is Abo Simpson's direct phone number?

Abo Simpson's direct phone number is +141598*****

What schools did Abo Simpson attend?

Abo Simpson attended Duke University, Universitat Pompeu Fabra, Saint Petersburg State University.

What are some of Abo Simpson's interests?

Abo Simpson has interest in Civil Rights And Social Action, Environment, Science And Technology, Human Rights, Animal Welfare, Arts And Culture.

What skills is Abo Simpson known for?

Abo Simpson has skills like Advertising, Online Advertising, Digital Media, Mobile Advertising, Digital Marketing, Mobile Devices, Digital Strategy, Mobile Marketing, Strategy, Account Management, Marketing, Strategic Partnerships.

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