With several years of experience in digital product management and marketing, I am passionate about creating and delivering innovative and user-centric solutions that drive business growth and customer satisfaction. As a Digital Product Manager at Falabella Financiero, I lead the development and launch of new digital products and services for the financial sector, leveraging my expertise in e-commerce, agile methodologies, and Google Ads. Previously, I was the Product Owner at Falabella Financiero, where I managed the end-to-end delivery of the online banking platform, collaborating with cross-functional teams and stakeholders to ensure alignment and quality. Before joining Falabella Financiero, I was the Head of Marketing Communication at invertirOnline.com, where I designed and executed the digital marketing strategy for the leading online trading platform in Latin America, optimizing the performance and ROI of online campaigns. I have a strong track record of delivering value and impact through my digital product management and marketing skills, and I am always eager to learn new technologies and trends that can enhance the user experience and the business outcomes. I am motivated by the mission of Falabella Financiero to provide accessible and convenient financial solutions for millions of customers, and I am committed to contributing to the digital transformation and growth of the organization.