Senior Marketing Manager
Current- Developed segment-specific marketing plans to support Freshworks North America's sales strategy for Mid-Market and Enterprise segments.
- Collaborated with Sales leadership to drive Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) for successful deals.
- Managed marketing budget effectively to maximize ROI and drive business growth.
- Integrated Sales and Marketing in North America, driving innovative program development to generate demand directly and through partners.