Senior Marketing Manager
Current• Developed segment-specific marketing plans to support Freshworks North America's sales strategy for Mid-Market and Enterprise segments.• Collaborated with Sales leadership to drive Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) for successful deals.• Managed marketing budget effectively to maximize ROI and drive business growth.• Integrated Sales and Marketing in North America, driving innovative program development to generate demand directly and through partners.