• Manage email marketing campaigns end-to-end, including planning, targeting, segmenting, set-up, testing, execution, reporting and optimization• Increase the number of quality subscribers to TCC's email and SMS programs.• Measure results and automate reporting, where appropriate.• Build and optimize lead-nurturing workflows.• Champion continuous advancement of email sending features and platform including targeting, personalization, template development and 1:1 marketing strategies with stakeholders inside TCC and outside TCC.• Stay current with best practices, strategies, and industry standards related to email, sms, and digital communication, and provide information on these topics to others within the department.

Aaron Pratt designed in store collateral for more than 300 retail Verizon locations and coordinated production and shipment of the collateral.

As the owner of Pratt Web Design, Aaron Pratt worked to create amazing websites, promotional emails and print pieces for a wide variety of clients including comedian Kevin Nealon, successful US Senate campaigns, nationwide businesses, and recognized non-profits.

Aaron Pratt created dynamic printed and digital advertising collateral for businesses and non-profits including Garfield, James Dean and Fortune 500 companies.