Prasad Abr Email & Phone Number

Hyderabad, Telangana, India

CORE RESPONSIBILITIES  Responsible for the Profit & Loss of the Region. Preparation of Annual Budgets & Revenue and Expenditure. Identification of locations and setting up of Branches to drive the business volumes. Ensuring a healthy relationship is maintained with other stakeholders like Clinicians, Advertisement agencies, Press etc. Establish equitable KRAs for the direct reports and monitor the same through periodic reviews.FINANCIAL MANAGEMENT… Show more CORE RESPONSIBILITIES  Responsible for the Profit & Loss of the Region. Preparation of Annual Budgets & Revenue and Expenditure. Identification of locations and setting up of Branches to drive the business volumes. Ensuring a healthy relationship is maintained with other stakeholders like Clinicians, Advertisement agencies, Press etc. Establish equitable KRAs for the direct reports and monitor the same through periodic reviews.FINANCIAL MANAGEMENT  Work closely with CEO and create a budget for top line and bottom line Create strategies to achieve top line and bottom line targets. Control the cost by effective rostering management systems Receivables management. OPERATIONS AND MARKETING MANAGEMENT  Establish Nightingales Speciality Home Healthcare operations and brand in the Region. Creating a communication and operation strategy to roll out the operations of Nightingales in the region Identifying business verticals within the scope of Speciality Home Healthcare like: Home Nursing, Home rehab, medical equipment, bed side assistance, Dental, Doctor, Speech etc Monitor the lead generation and the conversion rate across all verticals. Optimal and Effective utilization of manpower and deployment plan across all branches. Meeting the obligations and statutory requirement as per govt rules pertaining to the Region. Maintain a healthy balance between Operations, Sales and Functions for the delivery of optimum results. Monitor their performance and provide appropriate feedback and counselling when required. PEOPLE MANAGEMENT  Effective Manpower planning in accordance with optimizing costs. Monitor HR for the recruitment, timely benefits and training. Monitor KRA’s and control tools like balanced score cards to evaluate the effectiveness of the employees Evaluate and monitor the quality of services delivered and ensure compliance with all applicable regulatory requirements. Show less

Hyderabad

Spearheading the entire business vertical with all functions entailing Finance, Sales & Marketing, Operations, HR, Clinical Services, Learning & Development Team and Logistics – P&L Responsibility Heading a skilled team of 150 resources; designing new services; identifying business expansion opportunities into new geographies across India Exploring new business avenues through Aggregator Business Models

Hyderabad

Key Result Areas: P&L Management, Instrumental in strategizing AOP, Incentive policy, Travel Policy & Marketing Calendar Steered ATL, BTL & Digital Marketing activities for entire Apollo Homecare Business vertical both in B2B & B2C segments Mentored and trained a team size of 75 resources of Apollo Homecare Led new product launch strategy for HPP & Cancer Care, Instrumental for Corporate Tie-ups, business through aggregator/channel partners Part of Leadership team… Show more Key Result Areas: P&L Management, Instrumental in strategizing AOP, Incentive policy, Travel Policy & Marketing Calendar Steered ATL, BTL & Digital Marketing activities for entire Apollo Homecare Business vertical both in B2B & B2C segments Mentored and trained a team size of 75 resources of Apollo Homecare Led new product launch strategy for HPP & Cancer Care, Instrumental for Corporate Tie-ups, business through aggregator/channel partners Part of Leadership team, Reporting Manager-CEO, Apollo Home Healthcare Show less

Hyderabad

KRA's Sales Management Responsible for Business Development of the South region. Identifying and guiding the team for the potential accounts and inventing new business strategies for the revenue growth of the organization. Explored new business avenues; managing sales operations for achieving increased business growth and initiating market development activities. Analyzing latest marketing trends and tracking competitor’s activities; providing valuable… Show more KRA's Sales Management Responsible for Business Development of the South region. Identifying and guiding the team for the potential accounts and inventing new business strategies for the revenue growth of the organization. Explored new business avenues; managing sales operations for achieving increased business growth and initiating market development activities. Analyzing latest marketing trends and tracking competitor’s activities; providing valuable inputs for fine tuning sales & marketing strategies. Evolving market segmentation & penetration strategies to achieve product wise targets.Channel Management Establishing strategic alliances / tie-ups with financially strong and reliable channel partners, resulting in deeper market penetration and reach. Monitoring channel sales and marketing activities; implementing effective strategies to maximize sales and accomplish revenue and collection targets. Instrumental in designing various innovative engagement programs for channel partners Key Account & Tender Management Mapping of the Territories & Key Accounts for a sustainable growth and revenues Interfacing with Individuals / key influencers among Corporates & for ascertaining requirements, making presentations and delivering need based product solutions. Team Management: Leading, training & monitoring the performance of team members & channel partners to ensure efficiency in sales operations and meeting the BP/AOP Conducting meetings for setting up sales objectives and streamlining processes to ensure smooth functioning of sales operations. Performance Planning and Evaluation/Appraisals of the team members on quarterly basis and conducting gap analysis.Project Management Trainer for new recruit program in Johnson & Johnson. Actively involved in training the newly hired employees on Products, Administrative Procedures, Scientific Knowledge, Soft Skills & Pricing. Show less

Hyderabad Area, India

Sales Management Responsible for Business Development of the South region. Identifying and guiding the team for the potential accounts and inventing new business strategies for the revenue growth of the organization. Analyzing latest marketing trends and tracking competitor’s activities; providing valuable inputs for fine tuning sales & marketing strategies. Channel Management Establishing strategic alliances / tie-ups with financially strong and reliable… Show more Sales Management Responsible for Business Development of the South region. Identifying and guiding the team for the potential accounts and inventing new business strategies for the revenue growth of the organization. Analyzing latest marketing trends and tracking competitor’s activities; providing valuable inputs for fine tuning sales & marketing strategies. Channel Management Establishing strategic alliances / tie-ups with financially strong and reliable channel partners, resulting in deeper market penetration and reach. Monitoring channel sales and marketing activities; implementing effective strategies to maximize sales and accomplish revenue and collection targets. Instrumental in designing various innovative engagement programs for channel partners Key Account & Tender Management Mapping of the Territories & Key Accounts for a sustainable growth and revenues Expertise in handling Government Tender Business – South. Also Part of Tender Management Committee in J&J. Team Management: Leading, training & monitoring the performance of team members & channel partners to ensure efficiency in sales operations and meeting the BP/AOP Conducting meetings for setting up sales objectives and streamlining processes to ensure smooth functioning of sales operations. Project Management Trainer for new recruit program in Johnson & Johnson. Actively involved in training the newly hired employees on Products, Administrative Procedures, Scientific Knowledge, Soft Skills & Pricing.Pricing Champion – Handled the Large Hospitals of South India and worked closely with every account manager on offering optimal pricing leading to a Win-Win situation for ASP vertical.Portfolios Handled – Capital Equipment – Sterrad/Endocleans, Critical Care, Bio-Surgery (Hemostats), Wound Care & Infection Prevention Range of products Show less

Diploma In Health Insurance Management, Health Insurance Management, First Class

Post Graduation Diploma In Hospital Administration, Health/Health Care Administration/Management, A

Activities and Societies: Coordinator the program during 2 weeks work shop. Done project work in improving Compliance in Hand Hygiene.

Post Graduation Diploma In Sales & Marketing, General Sales, Merchandising And Related Marketing Operations, A

Bachelor Of Science (B.Sc.), Computers, First Class

Graduation from Andhra University in Computer Science in 1995.

Six Sigma Black Belt, Process Improvement Tool