• Founded a Company to give credit to underserved markets • Established and led a successful company, overseeing all aspects of business operations including strategy, finance, marketing, and sales. • Drove significant business growth, achieving a client base from 0 to 10,000 and a yearly revenue of $4.5M USD. • Managed a team of 180 employees, fostering a productive and innovative work environment that led to the opening of new branches in Northern Mexico (cities: Mazatlan, Mexicali and Monterrey) with high employee retention.• Cultivated and maintained strong relationships with key clients and stakeholders, leading to a very good relation over 10 years with Samsung, LG, Whirlpool and other suppliers. • Developed innovative products/services that addressed market needs and set industry standards. With one of the best team management and support, we created a family-oriented company.

• Mazhogar is a microfinance company that gives credit to low income families to buy appliances• Directed commercial operations to drive growth and profitability in the appliance financing sector, aligning business strategies with market trends.• Identified and pursued new business opportunities, expanding the company’s market share through targeted marketing and partnership initiatives.• Developed and launched innovative financing solutions tailored to the appliance market, enhancing customer access to credit options.• Led a high-performing sales team, setting objectives and KPIs to achieve sales targets while fostering a customer-centric culture.shifted with monthly credit. . • Oversaw budgeting, financial forecasting, and resource allocation, ensuring sustained profitability and financial health of the company

• Developed and maintained relationships with key suppliers to negotiate favorable terms and pricing for credit-related services and products (appliances).• Designed and implemented procurement strategies aligned with company goals, ensuring cost-effectiveness and compliance with industry regulations.• Managed purchasing budgets, monitored expenditures, and conducted regular analysis to identify savings opportunities.