Role listed
Ant Beauty Ltd
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Daria Abramova Email & Phone Number
Marketing Manager | ex-PepsiCo, ex-Lindt & Sprüngli | Leadership, Marketing Strategy, Innovation
at
ANT Beauty Ltd
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✓ Verified July 2026
3 data sources
Profile completeness 86%
Current company
ANT Beauty Ltd
Role
Marketing Manager | ex-PepsiCo, ex-Lindt & Sprüngli | Leadership, Marketing Strategy, Innovation
Location
Barcelona, Catalonia, Spain
Who is Daria Abramova? Overview
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Quick answer
Daria Abramova is listed as Marketing Manager | ex-PepsiCo, ex-Lindt & Sprüngli | Leadership, Marketing Strategy, Innovation at ANT Beauty Ltd, based in Barcelona, Catalonia, Spain. AeroLeads shows a matched LinkedIn profile for Daria Abramova.
Daria Abramova previously worked as Group Brand Manager, Pralines & Seasonals at Lindt & Sprüngli and Senior Brand Manager, Lindor at Lindt & Sprüngli. Daria Abramova holds Master Of Arts (Ma), Marketing from Higher School Of Economics.
Profile bio
About Daria Abramova
As a seasoned marketer & dynamic people leader with over a decade of experience in top FMCG companies, I bring a wealth of knowledge and a proven track record of success in building global brands and leading high-performance teams. My career journey has been defined by a passion of understanding consumer behavior, leveraging data-driven insights to create impactful marketing solutions. My core competence is to develop comprehensive marketing strategy that integrates portfolio with large-scale innovations, pricing strategy, communication development and execution. I am always eager to learn, embrace new challenges and explore new opportunities to enhance my skills and drive business growth.
Current workplace
Daria Abramova's current company
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Ant Beauty Ltd
8 roles
Daria Abramova work experience
A career timeline built from the work history available for this profile.
Role listed
Ant Beauty Ltd
Group Brand Manager, Pralines & Seasonals
Full ownership of Pralines & Seasonals categories at Lindt, a world-leading premium chocolate brand, reporting to Marketing Director.- Revenue Growth: Spearheaded the Pralines & Seasonals categories from strategy to execution, achieving +33% and +27% Net Revenue growth by focusing on innovation and monitoring consumer behavior.- Product Launch Success: Introduced Lindor Salted Caramel 200g with the first-ever massive 360-degree support in Lindt & Sprüngli Russia, doubling the Net Revenue target. This SKU contributed 42% to the total Lindor growth and became the #5 SKU in the Lindor portfolio.- New Segment Entrance: Launched Lindt Gold Bunny 100g, entering the new Easter segment. This SKU became the #1 item in the Spring Seasonal Market and the top contributor to market development.- Team Leadership: Managed and coached BM and SBM with a continuous focus on developing leadership and marketing capabilities, receiving positive feedback during performance evaluations.
Apr 2020 - Dec 2022
Senior Brand Manager, Lindor
Full ownership of Lindor brand, a world-known premium praline brand, reporting to Marketing Director.- Sustained Growth: Achieved strong Lindor Net Revenue growth over the last three years, with a CAGR of +25%.- Product Launch Success: Launched Lindor Boxes 125g, revitalizing brand growth and narrowing the gap vs. key competitors, contributing 60% to total brand growth.- Distribution Expansion: Introduced Lindor Bags 100g, enabling listings in the minimarket channel and ranking as the #5 SKU in the Lindor portfolio.- Effective Media Strategy: Designed a successful media plan, combining core and digital channels, increasing Lindor brand awareness by +5pp.- Cross-functional Collaboration: Enabled new listings and increased distribution for Lindor SKUs through compelling selling stories, improved in-store guidelines and close collaboration with the Sales Team.
Apr 2019 - Apr 2020
Brand Manager, Lindor
Apr 2018 - Apr 2019
Brand Manager, Pepsi & A-Flavors
Leading world-known Pepsi, 7UP, Mirinda, Evervess brands, reporting to Senior Marketing Manager. - Product Launch Success: Introduced Pepsi Wild Cherry, establishing Pepsi as the leader in the non-sugar segment and doubling market share compared to the YA. Received several Global awards as best practice launch.- 360 Campaign Leadership: Led the Pepsi New Year 360 activation, encompassing TV, digital, BTL, PR and in-store promotions. Campaign resulted in a record Pepsi market share.- Digital Innovation: Developed and led special project with Shazam mobile app (combining online & offline), which became the best digital case in Russia in 2017 (AdIndex award).
Mar 2017 - Apr 2018
Junior Brand Manager, Pepsi & A-Flavors
Sep 2015 - Mar 2017
Trainee, Pepsi
Aug 2014 - Sep 2015
2 education records
Daria Abramova education
Master Of Arts (Ma), Marketing
Bachelor Of Arts (Ba), Marketing
FAQ
Frequently asked questions about Daria Abramova
Quick answers generated from the profile data available on this page.
What company does Daria Abramova work for?
Daria Abramova works for ANT Beauty Ltd.
What is Daria Abramova's role at ANT Beauty Ltd?
Daria Abramova is listed as Marketing Manager | ex-PepsiCo, ex-Lindt & Sprüngli | Leadership, Marketing Strategy, Innovation at ANT Beauty Ltd.
Where is Daria Abramova based?
Daria Abramova is based in Barcelona, Catalonia, Spain while working with ANT Beauty Ltd.
What companies has Daria Abramova worked for?
Daria Abramova has worked for Ant Beauty Ltd, Lindt & Sprüngli, and Pepsico.
How can I contact Daria Abramova?
You can use AeroLeads to view verified contact signals for Daria Abramova at ANT Beauty Ltd, including work email, phone, and LinkedIn data when available.
What schools did Daria Abramova attend?
Daria Abramova holds Master Of Arts (Ma), Marketing from Higher School Of Economics.
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