- supporting clients in the areas of strategic planning, crisis communications, media relations, and internal communications- lead company wide branding, marketing, and communications- assist in day-to-day operations

A full-service financial management, operations, and communications and marketing provider.Retained as part of merger to guide marketing communications and content strategy for external clients and TMS to help drive new business and revenue. Market research, social listening, creative direction, branding, content creation, recruitment, sales, and retainment, budget management, paid search, SEO, data analysis.Key accomplishments:- increased revenue and enrollment for career and technical education programs in public school that had been losing students to other districts by planning a multi-year always-on content marketing strategy with creative execution.- develop internal content and social media strategy from scratch for growth.- leading rebranding and website redesign

Family-owned, women-led artisan chocolate shop, led by an innovative, curious, and meticulous master chocolatier.

Enjoy working with a number of growing organizations on marketing, content strategy, and business planning. Work includes content creation, including: copywriting, photography, logo and graphic design, web design, video production. Clients include:- Orbita- Beckman Research Institute at City of Hope- New England College- Examiner.com- IBEX Sports- Granite State Comic Con- fanlockr.com- Dancing Lion Chocolate- Nomad Bakery- Akumina- Element Solutions- Wisemine- Bebaio- Heirloom Cacao Preservation Fund- New London Hospital

A boutique marketing and communications, human resources, and strategy agency focusing on education and non-profit organizations.Recruited to guide marketing communications and content strategy. Market research, social listening, creative direction, branding, content creation, recruitment, sales, and retainment, paid search, SEO, budget management, data analysis.Key accomplishments:- Content campaigns increased student population year over year at Greenfield Commonwealth Virtual School by 10% for 2018-2019, and 21% for 2019-2020.- Rebranded and revitalized private Catholic school with always-on marketing strategy resulting in 22% increase in donations andsupport for new programming and academies.

A multi-restaurant group ranging from casual to high-end dining.Graphic design, website development, photography, copywriting, ad placement, promotions and social media management, working closely with the owner, chefs, restaurant managers, and waitstaff.

Top online and on-campus university.Concepting creative written and visual content for clear, contemporary communication, including web copy, conceptual content, email marketing, television and digital video, advertising.

Consulted on social media strategy and developed engagement strategy/training content for the national community of Examiners. Wrote column as National Photography Examiner.

A content management solutions and software company.Data-driven content strategy and website planning. Led collaboration on written and graphic content to meet the needs in a horizontally and vertically-targeted environment. Consulted on strategy and content development with external clients, including the C2 Group, Sony Playstation CA, Ringling Bros. and more. Web, print, video, presentations and ghost writing articles, op-eds and blogs were all part of the day-to-day. Optimized content considering SEO, SMO, analytics and targeted audiences, with multivariate testing.

An ergonomics and iPhone accessories designer and developer.Planned and executed marketing strategy, working closely with principals, sales rep network and product development. Responsible for copywriting, editing and design and directed marketing, public relations, sales and customer service. Web, print, press releases, point-of-purchase and catalog content. Implemented new directions for marketing strategies of iPod case and multimedia device product line.

An exclusive importer and distributor of European-designed and developed bicycles parts and accessories.Designed and wrote copy for advertising, websites, press releases, point-of-purchase and catalog descriptions. Collaborated with suppliers and distribution points on best representation of product lines. Directed marketing strategies and advertising campaigns for European product lines (VDO, U.S.E., Modolo). Managed sponsorship programs for individuals and U.S. based teams. Liaison between sales rep network and company president. Drafted internal and external company policies.