Trendy Tendency is a leading strategic consulting and marketing agency based in London, United Kingdom, providing comprehensive solutions for clients both on and off Amazon, and other E-commerce channels (eBay, Walmart, Etsy, Newegg, etc.) In the USA and Europe.Our expertise spans across:> Amazon and Walmart Advertising: Crafting targeted campaigns to boost visibility and sales.>E-commerce Strategy Development: Tailoring strategies to align with brand goals and market trends.>Optimized Product Listings: Enhancing product visibility and conversion rates through strategic optimization.>Data-driven Insights: Leveraging analytics to refine strategies and drive ROI.>Comprehensive Brand Management: From launch to growth, we manage every aspect of your online presence.With its founding in 2014, the company has experienced remarkable growth, expanding from a small team to a global workforce of over 50 E-commerce marketing experts in the USA, Spain, France, and the UK.

I specialize in orchestrating strategic initiatives that propel brands to new heights on Walmart. > E-commerce Strategy Development: Crafting and executing strategies to enhance online presence and drive sales growth on Walmart.> Performance Optimization based on analytics : Utilizing data-driven insights to refine product listings, pricing strategies, and promotional efforts for maximum ROI. > Cross-functional Leadership: Leading and collaborating with diverse teams across marketing, sales, and operations to achieve shared objectives.> Customer Experience Enhancement: Focusing on delivering seamless user experiences and optimizing conversion funnels.> Account reconciliation,

I operated more than 200 brands in 5 years, some of them exiting for millions.> E-commerce Strategy Development:Designing and executing e-commerce strategies aligned with business objectives.Developing plans to drive traffic, sales, and profitability on Amazon platforms.Optimizing product listings, pricing strategies, and promotional activities.> Amazon Platform Expertise:Deep understanding of Amazon's marketplace dynamics and algorithms.Proficiency in Amazon Seller Central and Vendor Central operations.Leveraging Amazon advertising (AMS) and promotional tools effectively.Data-driven Decision Making:> Analyzing e-commerce metrics (sales, traffic, conversion rates) to optimize performance.Using analytics tools (e.g., Google Analytics, Amazon Business Reports) for insights.Implementing A/B testing and continuous improvement strategies.Brand Management and Marketing:> Building and maintaining a strong brand presence on Amazon.Developing and executing marketing campaigns (PPC, SEO, content marketing).Managing product launches and promotions to maximize visibility and sales.

Business Development Strategy:-Strategic planning and execution of business development initiatives.-Market analysis and identification of growth opportunities.-Creating and implementing business development plans aligned with organizational objectives.Sales and Marketing Expertise:-Developing and implementing sales strategies to drive revenue growth. (email, social media, partnership, e-commerce platform...)- Development of organic and paid ads strategy-Utilizing marketing techniques to generate leads and enhance brand visibility.-Conducting competitive analysis and staying updated with industry trends.Analytical Abilities:-Strong analytical skills to evaluate business opportunities and financial data.-Data-driven decision-making to optimize business performance.-Proficiency in CRM tools and sales analytics software.Project Management:Managing projects from inception through execution and evaluation.Organizing resources and coordinating team efforts to achieve project goals.Ensuring projects are delivered on time and within budget.Team Collaboration:Collaborating effectively with cross-functional teams.Leading and motivating team members to achieve collective goals.Fostering a positive and collaborative work culture.

P&G is a Multinational FMCG (Oral-B, Head & Shoulders, and Gillette)- Present new products, develop business development plan and services to create new ways of reaching boarder variety clients and partners. - Determine the best ways to penetrate the market and create brand awareness.- Responsible for the company’s strategic partnerships: More than 1800 retail partnerships deployed nationally and 25% increase in customer acquisition.- Managing a team of 30 people.

The Host City is a an initiative by the Direct Selling Association of UAE in collaboration with LINKVIVA Live Communications and government agencies to make Dubai the next big event destination for the international network marketing companies and corresponding organizations.•Business development and customer relationship management for client companies•Google AdWords & Analytics certified (in progress)•Conduct research to identify new opportunities for innovative client events•Discuss specific requirements and expectations concerning client events•Oversight and collaborative development of company's websites•Develop and oversee internet marketing and social media strategies•Collaborative development and implementation of experiential and promotional marketing campaigns for client products and services

- Present new products and services and enhance existing relationships with partners. - Achieved 120% profit in partnership deals since employment.

- Develop and implement a rolling 12 month marketing plan in conjunction with key stakeholders- 115,000 fans in social media websites, Increased traffic flow , brand awareness.

- Expanded 3 company branches nationally, and have trained new more than 20employees.- Awarded top 5 team leaders throughout 60 offices across North America.

TNI is one of North America's large Fund Raising Companies- Developing new and fundraising activities, many of which involve organizing events that would lead to raising funds.- Achieving target with 200% - 250% over achievement

- Reached new prospects and introduced new markets- Conducted many surveys, polls and researches for a deeper understandingof the market needs- Presented and created solutions to increase customer satisfaction,experience and loyalty