Ahmad Abulhouf Email & Phone Number

Riyadh, Saudi Arabia

Riyadh, Saudi Arabia

• Prospect new accounts, qualify, and develop new opportunities, and close new business.• Develop new opportunities with existing customers by showing the value, and cross-sell or upsell to maximize customer’s investment.• Maintain Client and Partners relationships through regular engagements and face-to-face meetings. • Implement Go-to-market strategy to increase revenue and grow market share.• Awareness of market trends, competitive landscape, and industry developments in Cyber Security and Information Technology sectors. • Deliver business value through reference and use-case selling and proof of concepts engagements. • Identify the client approvers, decision-makers, and influencers, and develop strategies for each to mitigate risk and increase agreement confidence. • Manage entire sales process, and monitor Business Unit metrics, KPIs, KRIs, VSI, and marketing investments to assess performance and implement continuous improvements.• Devise SWOT analysis to create and execute business plan supporting achievement of established quotas.• Manage Channel Partners relationship and have good connections with Top Accounts in KSA.• Experienced working in many different domains in Cybersecurity.

Riyadh, Saudi Arabia

• Achieved sales goals of 10M $ and service targets by leveraging interpersonal communication skills and product knowledge to cultivate and secure new customer relationships.• Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.• Drove team and company profits by developing and strengthening relationships with security partners and potential clients.• Partnered with marketing teams to provide insight about development of product pitches by understanding cybersecurity regulations and controls.• Created and implemented sales strategies to successfully meet company targets.• Built rapport with customers and assessed needs to make product recommendations and upsell.• Demonstrated product features, answered questions and persuasively overcame objections.• Followed up with customers after completed sales to assess satisfaction and resolve any technical or service concerns.• Prospected leads, scheduled meetings and converted targets into customers at 25%rate.• Planned over 10 annual vendor events to strengthen brand initiatives and maximize outreach.• Exceeded sales quotas and increased profitability through effective sales strategy and business planning.• Maintained up-to-date knowledge of IBM Security products and performed competitor analysis.

Riyadh, Saudi Arabia

• Identified key products, services and customers and used data to devise innovative sales and marketing plans enabling dramatic growth.• Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.• Worked with existing customers to increase purchases of products and services.• Reached out to potential customers via telephone, email and in-person inquiries.• Increased revenue by 20% by working closely with 5 key vendors.• Brought in more than 20M $ in sales in less than 2 Years.• Grew market penetration and sales figures by leveraging vendor relationships and personally overseeing negotiations resulting in 5% revenue increase.• Reduced expenses by effectively negotiating contractor prices, terms and service agreements.• Developed strategic relationships with key vendors and clients to foster profitable business initiatives.• Understand Company's Value Proposition, and Vendor's strengths and weaknesses in terms of Product, Implementation, and Support.

Riyadh, Saudi Arabia

• Engaged with customers to understand customer needs, conduct gap analysis, define scope, and map requirements with Company's offerings.• Identified and qualified sales opportunities with prospects, and manage partners' relationships across GULF Region and assist them in closing the sale.• Conducted Presentations, demos, and carry out negotiations with Customers and Partners.• Helped building proof of concept solutions and leading demos with potential clients.• Track the implementation project, receive all client's updates and issues.• Managed Product Development Cycle to optimize sales pitches and closed over 1M $ sales within 2 Year.• Developed and implemented favorable pricing structures balancing firm objectives against customer targets.• Developed product documentation to communicate and align key components of upcoming features and products to internal teams.• Collected customer requirements, directed testing and conducted continuous evaluations to make proactive adjustments to marketing approaches.• Anticipated clients' needs by staying in touch on regular basis.

Master Of Business Administration - Mba

Bachelor Of Engineering (B.E.), Computer Engineering

Activities and Societies: VP of Engineering Community, IEEE, Open Source Community, Microsoft Community Computer Systems Engineering.