Amy Burditt Email & Phone Number

San Francisco, California, United States

Responsible for developing strategies for Gap Inc’s in-house Photo Studio to maintain resource efficiency, increase operational effectiveness and help the online brands deliver innovative visual solutions to our customer. Leads a team of Account Managers and oversees the photography pipeline operations needed to deliver the creative vision for Gap, Gap Factory, Banana Republic, Banana Republic Factory and Athleta.Responsible for:*Partnering with leaders of Creative and Production teams to define and execute seasonal photography strategy, developing yearly financial budgets, monthly metrics and forecast reporting. * Developing and presenting yearly financial budgets, managing monthly metrics and forecasts.* Developing seasonal production schedules to align with business priorities; forecasting workload and organizing resources to support expected demand; full time and freelance resources.* Leveraging experience and industry expertise to influence a more efficient process; optimizing costs and resources by aligning talent appropriately among brands and projects.* Formulating strategic vision and provide clear communication to direct team.

San Francisco Bay Area

Senior-level creative and operational leader responsible for implementing and managing operational infrastructure and KPI's critical to creative quality and efficiency. Responsibilities include:Managing operational efficiency across the department in partnership with resourcing, including utilization and planned versus actual hours.Implementation and management of operational infrastructure, including capabilities, tools, systems and processes.Responsible for development of video, photography and multi-media deliverables for Hero's national clients. People manager for a large embedded team (30+) at a top tier technology company. Direct reports span multiple disciplines: producers, UX, UI, visual, art direction, copy.Responsible for recruitment, team development and career pathing.Mentor and coach to embedded team, addressing improvement areas promptly and effectively while fostering career growth.

San Francisco Bay Area

Created an art resources team and tools to support a start-up publishing company with ambitious near term growth targets. Hired, trained and managed teams of art producers on two coasts. Developed art operations department to optimize output and track metrics. Implemented a DAM system to track, archive and leverage owned assets. Created a custom application tool to display, track and evaluate new photographer and illustrator talent. Built art and design workflow processes for better scheduling, internal communication and creative output. Managed budgets with accountability for P&L for every Callisto book title. Expanded a retainer program for artist to ensure productivity and lean economies. Built all tools and processes with an eye for scalability and flexibility. Served on the data governance council.

Palo Alto,Ca

Built an in-house agency to serve e-commerce asset needs - photography, motion graphics, live action, CGI video and iconography. Grew department by hiring and managing a team of project managers to create product focused, consumer-facing video within tight launch windows. Continued to meet new product introduction deadlines for product photography encompassing entire HP portfolio. Wrote global brand identity standards and trained internal and agency partners. Partnered with legal department to standardize legal releases, records retention and other legal provisions to protect IP. Collaborated with packaging peers to redesign PC and supplies packaging. Managed and reconciled average quarterly program budget of 1.5M + to within +/- 2%.

Cupertino, Ca

Built and managed a consolidated photography program, doubling size and scope of program to include imaging and printing products. Scaled program with outside vendors and project management resources to meet new requirements. Created custom DAM solution/image repository to house all unannounced assets, ensuring security and ease of use. Acted on consult for Brand Experience Global photo shoots. Created a new program of CGI rendered environments resulting in cost savings and creative flexibility. Received Gold Level recognition in "Leading the Way” as a result of this program. Tracked and reconciled quarterly average budget of 950k to within +/- 3%.

Palo Alto, Ca

Single point of contact for all HP consumer and commercial notebook imagery for new product launches. Responsibilities included setting up and maintaining workflow system to provides assets (video, photography, CGI renderings, screens) to channel partners, various HP vendors and hp.com for ongoing marketing efforts. Acted as proxy for HP in ensuring that outside vendor deadlines were met for multi-media presentations. Managed workflow for CGI product rendering for new product launches and ensured that all stakeholders (brand manager, launch manager, industrial designer) had visibility to end result. Troubleshot and resolved process issues within that framework. Created competitive analysis and metrics to help PSG (Personal Systems Group) Demo development and deployment process.

Palo Alto, Ca

Managed world-wide image acquisition and archiving program for HP to produce visual assets for use by over 14,000 contacts in 160 countries. Produced and coordinated product and lifestyle photography with national and international photographers. Assigned photographers, kept shoots on budget and on deadline and oversaw all post-production to ensure brand consistency. Acted as liasion between client, art director, photography and production artist to ensure timelines were met and expectations exceeded. Oversaw intricate post-production retouching on prototype product photography. Troubleshot legal issues and ensured that all visual assets had correct permissions and releases. Created training materials to ensure smooth, professional organized photo shoots.

Coordinated national photo shoots for various photographers. Responsible for all aspects of shoot: location, talent, travel, crew, permits, insurance, budget. Client list: Microsoft, Kellogg's, Yahoo!, Stridex, Firemans' Fund, Stoneridge Mall, UC Berkeley, Diamond Nuts, Beaches of South Walton Florida Tourism. See portfolio at www.amyburditt.com

San Francisco Bay Area

Managed national photography studio. Acted as in-house producer managing all aspects of location shoots. Clients: H&R Block, Honda motorcycles, Birkenstock, Harley-Davidson.

San Francisco

Supervised and mentored a team of nine traffic managers and coordinators ensuring timely, smooth and measurable flow of all work through the agency. Clients included Microsoft Home Retail Division, Agilent Technologies, Nestle Nesquick and California Table Grapes.