Developed, executed, and managed national marketing projects encompassing integrated marketing initiatives designed to brand both sister companies and to penetrate and grow targeted markets. Communicated with customers, management, internal departments, and vendors to coordinate overall marketing efforts in accordance with company goals. Planned, implemented, and carried out market research and analyses. Managed meetings, events, expos and trade shows. Managed marketing budget. Researched, designed and priced new products. Designed, coded, launched and maintained company websites and social media sites. Launched, trained and maintained company's Salesforce CRM software.Government Sales – Maintained, researched and applied for government bids and contracts. Educated state and local entities on product line and operation. Worked with government to adapt bid specifications to better-fit company products.Customer Service Manager – Managed and trained the Bush-Whacker customer service team.

Managed the hands-on day-to-day execution of marketing plan action items, collateral development, customer satisfaction analyses, sales programs, web development and service programs. Communicated with donors, customers, management, internal departments, and vendors to coordinate overall marketing efforts in accordance with organizational goals and budget.

Developed and managed a wide range of outdoor programs, including youth-at-risk, fitness, wildlife, education, and city sponsored events. Defined and evaluated successful programs based on whether the program met the needs of the population. Hired, trained, supervised, and scheduled a team of instructors. Researched and applied for eligible grants and government funding. Maintained communication with Parks Director and City Mayor to ensure program activities aligned with city goals. Provided leadership and direction to staff to guide the programs and ensure congruence with objectives and safety protocol. Served as race director and sought corporate sponsorship for annual urban adventure race. Co-hosted a weekly public access show.