Advertising Specialist 2
Current- Acts as the primary advertising specialist on assigned accounts responsible for effectively growing their ad revenue.- Perform optimizations/weekly check-ins, using bid and budget control to improve efficiency (ACOS) and control spending/budget levels- Harvest keywords and effectively identify new consumer behaviors to target in order to efficiently drive clients' advertising revenue- Create campaigns using proper methods for structure and form to ensure clean data and efficient… Show more - Acts as the primary advertising specialist on assigned accounts responsible for effectively growing their ad revenue.- Perform optimizations/weekly check-ins, using bid and budget control to improve efficiency (ACOS) and control spending/budget levels- Harvest keywords and effectively identify new consumer behaviors to target in order to efficiently drive clients' advertising revenue- Create campaigns using proper methods for structure and form to ensure clean data and efficient Ad spend ($)- Identify project roadblocks and report immediately to the Brand Manager or Pod Leader.- As an Audit Team Member, responsible for troubleshooting advertising issues and identifying opportunities for potential growth Show less
