Avp, Brand & Marketing
Current
Dec 2021 - Present
AeroLeads people directory · profile
Cecilia Castro Email & Phone Number
Passionate Consumer Advocate | CX Healthcare | AVP Brand & Marketing at Wellstar Health System | Head of Brand at Catalyst by Wellstar | Brand and Marketing Communications Expert
at
Wellstar Health System
1 work email found
@wellstar.org
2 phones found area 614
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Passionate Consumer Advocate | CX Healthcare | AVP Brand & Marketing at Wellstar Health System | Head of Brand at Catalyst by Wellstar | Brand and Marketing Communications Expert
Location
Atlanta Metropolitan Area, United States, United States
Who is Cecilia Castro? Overview
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Quick answer
Cecilia Castro is listed as Passionate Consumer Advocate | CX Healthcare | AVP Brand & Marketing at Wellstar Health System | Head of Brand at Catalyst by Wellstar | Brand and Marketing Communications Expert at Wellstar Health System, based in Atlanta Metropolitan Area, United States, United States. AeroLeads shows a work email signal at wellstar.org, phone signal with area code 614, and a matched LinkedIn profile for Cecilia Castro.
Cecilia Castro previously worked as AVP, Brand & Marketing at Wellstar Health System and Executive Director, Brand and Marketing Strategy at Wellstar Health System. Cecilia Castro holds Master'S Degree (Ma), International Relations And International Affairs from Ecole Des Hautes Etudes Internationales - Paris, France.
Company email context
Email format at Wellstar Health System
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{first}.{last}@wellstar.org
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Profile bio
About Cecilia Castro
As the AVP of Brand Strategy & Integrated Marketing at Wellstar Health System and the Head of Brand at Catalyst by Wellstar, I bring over 20 years of experience and expertise in creating and executing integrated brand strategies, positioning, and communications for the largest health system in Georgia and its global digital health and innovation center. I have a proven track record of contributing to the growth and expansion of diverse companies, from startups to F500, across various industries, such as healthcare, technology, financial services, and consumer goods.I leverage my extensive knowledge of all aspects of marketing and advertising, to deliver breakthrough results for B2B and B2C audiences, using data-driven insights, creative direction, and cross-functional collaboration. I am also a Section4 Certified Brand Strategist, a member of Chief, a private network that empowers and supports women executives, and a recipient of multiple awards and honors for my leadership and impact. As a trilingual and tricultural professional, I bring a global perspective and a passion for diversity and inclusion to everything I do. My mission is to drive innovation and transformation in the healthcare industry and beyond.
Listed skills include Integrated Marketing, Advertising, Direct Marketing, Digital Marketing, and 42 others.
Current workplace
Cecilia Castro's current company
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10 roles
Cecilia Castro work experience
A career timeline built from the work history available for this profile.
Executive Director, Brand And Marketing Strategy
Employee #1 of the newly formed Brand & Marketing Strategy group, tasked with building the team from scratch. Responsible for the definition of the Wellstar Brand and its market implementation including brand positioning, RFP process for Creative and Media Agencies of Record, brand campaign development, local market activation across 11 Hospitals and 5.
May 2019 - Dec 2021
Head Of Brand
CurrentResponsible for Brand development and Marketing Strategy for Catalyst by Wellstar. Catalyst is the first-of-its kind global digital health and innovation center. Partnering with consumers, along with the best and brightest across industries, to re-think, re-imagine, re-whatever-needs-re-ing to create big, bold leaps in delivering better healthcare.
May 2021 - Present
Member
CurrentChief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for the most powerful women executives to strengthen their leadership, magnify their influence, and pave the way to bring others with them.
Aug 2022 - Present
Senior Vice President, Group Account Director
Client: South East ToyotaSpearhead operations for Southeast Toyota. Managing day-to-day brand management, working with cross-functional teams, to ensure that all channels (physical, digital, social) are integrated, and represent the brand objectives and revenue goals.
Mar 2018 - Feb 2019
Vice President, Client Partner | Strategy & Account Management
Focus: Retail Brand Definition, Development and Implementation Clients Included: AT&T, Mars Drinks, Dummen Orange, FIS, Coffee Bean & Tea Leaf, ShopRite, CoreTec.Provided turnaround leadership within an entrepreneurial environment. Transformed account mgmt/marketing, and strategy teams by redefining roles, mentoring teammates,streamlining processes and.
Jun 2015 - Mar 2018
Partner, Group Account Director
Clients Included: AEGON, Transamerica, Insight GlobalDirected first Brand Revitalization initiative for Transamerica (Fortune 500) in over 10 years across 3 primary audiences, employees, intermediaries (B2B), and consumers.Oversaw the definition of the first company-wide digital strategy and implementation forTransamerica across web, social, and mobile.
Jun 2012 - May 2015
Partner, Account Director
Clients Included: Nokia Global Business Mobility, Nokia North America.Responsible for the planning, development, and launch of global Nokia B2B positioning,communications strategy, and the carrier co-marketing plan. Handled the marketing campaignand sales materials 360 Toolkit roll-out in 70 markets worldwide for Nokia Business Mobility.Oversaw creative.
Sep 2008 - Jun 2012
Account Supervisor
Clients Included: Wachovia, EMBARQ, La Quinta Returns, Wake Forest Baptist Medical Center.Partnered in the creation of the digital and direct capability for the Winston-Salem office by effectively establishing a flawless execution creative development and production process. Lead strategic planning and development of fully integrated traditional, digital.
Oct 2005 - Sep 2008
Account Executive
Clients Included: Verizon Wireless, The Home Depot (Quebec), Giant.Responsible for the development of integrated advertising, acquisition, and retention direct marketing campaigns for the Verizon Wireless Midwest Area. Including audience segmentation, testing plans, creative development and performance reporting.
Sep 2003 - Sep 2005
2 education records
Cecilia Castro education
Master'S Degree (Ma), International Relations And International Affairs
Ecole Des Hautes Etudes Internationales - Paris, France
Certificate In Leadership Excellence
Kennesaw State University - Michael J. Coles College Of Business
FAQ
Frequently asked questions about Cecilia Castro
Quick answers generated from the profile data available on this page.
What company does Cecilia Castro work for?
Cecilia Castro works for Wellstar Health System.
What is Cecilia Castro's role at Wellstar Health System?
Cecilia Castro is listed as Passionate Consumer Advocate | CX Healthcare | AVP Brand & Marketing at Wellstar Health System | Head of Brand at Catalyst by Wellstar | Brand and Marketing Communications Expert at Wellstar Health System.
What is Cecilia Castro's email address?
AeroLeads has found 1 work email signal at @wellstar.org for Cecilia Castro at Wellstar Health System.
What is Cecilia Castro's phone number?
AeroLeads has found 2 phone signal(s) with area code 614 for Cecilia Castro at Wellstar Health System.
Where is Cecilia Castro based?
Cecilia Castro is based in Atlanta Metropolitan Area, United States, United States while working with Wellstar Health System.
What companies has Cecilia Castro worked for?
Cecilia Castro has worked for Wellstar Health System, Catalyst By Wellstar, Chief, 22Squared, and Big Red Rooster, A Jll Company.
How can I contact Cecilia Castro?
You can use AeroLeads to view verified contact signals for Cecilia Castro at Wellstar Health System, including work email, phone, and LinkedIn data when available.
What schools did Cecilia Castro attend?
Cecilia Castro holds Master'S Degree (Ma), International Relations And International Affairs from Ecole Des Hautes Etudes Internationales - Paris, France.
What skills is Cecilia Castro known for?
Cecilia Castro is listed with skills including Integrated Marketing, Advertising, Direct Marketing, Digital Marketing, Strategy, Marketing, Digital Strategy, and Marketing Communications.
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