Ashlee Colliver

Ashlee Colliver Email and Phone Number

eCommerce Expert / Problem Solver / Revenue and Profit Growth / Lover of all doggos @ Black Arrow Strategy & Consulting
Ashlee Colliver's Location
Springfield-Branson, Missouri Area, United States
Ashlee Colliver's Contact Details
About Ashlee Colliver

I build roadmaps to influence and lead change that drives efficiency and profitability. I am skilled and highly experienced in building cross-functional teams and making critical decisions during challenging times. With experience in sales, marketing, account management, design, development, digital marketing and more, I have a unique perspective that allows me to see and understand the whole picture and how each part of an organization connects and plays into success. Over my career, I have envisioned and fully developed many different types of revenue streams from products, services, pricing structures, and even completely new departments and divisions within an organization. I have developed and led sales, marketing, account management, and customer service teams. I have successfully navigated and helped companies grow in some of the most challenging conditions of the last few decades including the banking collapse in '08 and '09, the pandemic commerce swing, and the recent decline in our economy. But most importantly, I drive profitability, not just revenue.

Ashlee Colliver's Current Company Details
Black Arrow Strategy & Consulting

Black Arrow Strategy & Consulting

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eCommerce Expert / Problem Solver / Revenue and Profit Growth / Lover of all doggos
Ashlee Colliver Work Experience Details
  • Black Arrow Strategy & Consulting
    Founder / Chief Strategist
    Black Arrow Strategy & Consulting May 2015 - Present
    I guide clients in consultative and executive fractional roles, specifically focusing on areas such as operational improvements, sales enablement, strategic development, marketing planning, and business analysis. I help businesses that need extensive experience or executive leadership but do not necessarily need a full-time employee. Roles I serve for my clients include: Fractional CRO or CMORevOpseCommerce DirectorMarketing DirectorIn addition, I have deep expertise in Technical SEO and CRO/UX
  • Epic Strategies
    Svp, Global Business Development
    Epic Strategies Oct 2023 - Sep 2024
    I am responsible for all processes that drive revenue for the organization. In addition I: - Lead the Business Development Team- Lead generation tactics- Pricing- Revenue managementIn my role, I set all sales goals, have developed and implemented forecasting tools, completed the migration of a new CRM tool, and performed a full costing analysis which resulted in updating all rates for the organization's service offerings. I assess and pursue additional product and service types, including acquisition opportunities as well as lead the development and deployment of client-focused strategic plans. I serve on the Executive Leadership team, reporting directly to the CEO.
  • Shero Commerce
    Executive Director, Client Services
    Shero Commerce Sep 2022 - Oct 2023
    New York
    In a nut shell my role is all about revenue. I lead our Sales, Account Management, Partner Management, Event, and Marketing teams.I focus on facilitating the organic growth of relationships with our clients and strategic industry partners; and intentionally and strategically building what Shero needs in order to feed those relationships and drive revenue for our clients, partners, and Shero.This includes; leading the divisions; setting goals & collaborating to meet them; representing Shero in the ecosystem, overseeing process development, improvement, and key client accounts when necessary. I develop new products and services, including owning pricing structure. I set lofty goals, and work with the internal and external teams in order to meet them.
  • Classy Llama
    Director Of Client Success
    Classy Llama Apr 2022 - Sep 2022
    I lead client strategy and road map development, SME support for the Sales Team, operational support org wide including organizational direction, and product and service development. During my tenure I developed multiple new revenue streams from concept through process development, pricing structures, sales, building and growing the teams, and more. These new revenue streams included digital marketing services, consultation, complete technical SEO structure, UX and CRO, and more.
  • Classy Llama
    Senior Ecommerce Strategist
    Classy Llama 2019 - Sep 2022
  • Classy Llama
    Marketing Strategist
    Classy Llama Apr 2016 - Sep 2022
    Springfield, Missouri
  • Vhc Brands
    Marketing Director
    Vhc Brands Dec 2012 - May 2015
    VHC is a B2B eCommerce home décor and soft textile manufacturer and distributer with over 4,000 customers worldwide. I developed and executed the marketing strategy through analyzing high-level data with various marketing campaigns, a focus on SEO, email marketing, social media and various digital platforms. Additional duties included business development, budget management and overseeing the marketing staff. For a period of 6 months I was the interim Sales Director, managing the Sales and Customer Service departments. While there I implemented and manged the eCommerce platform and program.
  • Liberty Bank
    Marketing Director
    Liberty Bank Nov 2011 - Dec 2012
    Springfield, Missouri Area
    While leading the marketing team at this Super Regional financial institution I also led research and development through deep data analysis. I produced, implemented and maintained corporate branding strategy for each of the 24 locations across Missouri.
  • First Federal Bank
    Advertising/Marketing Officer
    First Federal Bank Sep 2006 - Nov 2011
    In addition to creating, implementing, and maintaining the corporate branding strategy for each of the 21 locations across Northwest Arkansas, I also designed all print and web graphics, coordinated all corporate and promotional events, managed all media contracts and placement as well as assisted in web administration.
  • White Diamond Productions
    Graphic Designer
    White Diamond Productions May 2003 - Aug 2006
    -Graphic Design for all print, video and web-Video and Audio Editing

Ashlee Colliver Skills

Advertising Marketing Strategy Marketing Public Relations Integrated Marketing Social Media Online Advertising Graphic Design Strategic Planning Social Media Marketing Microsoft Office Public Speaking Event Planning Corporate Branding Strategy Email Marketing E Commerce Product Development Marketing Communications Adobe Creative Suite Creative Direction Creative Strategy Budgets Brand Development Corporate Events Seo Photoshop Media Relations B2b Trade Shows Digital Media Web Design Media Planning Lead Generation Online Marketing Google Adwords Banking Management Market Research Sales Management

Ashlee Colliver Education Details

Frequently Asked Questions about Ashlee Colliver

What company does Ashlee Colliver work for?

Ashlee Colliver works for Black Arrow Strategy & Consulting

What is Ashlee Colliver's role at the current company?

Ashlee Colliver's current role is eCommerce Expert / Problem Solver / Revenue and Profit Growth / Lover of all doggos.

What is Ashlee Colliver's email address?

Ashlee Colliver's email address is as****@****ail.com

What is Ashlee Colliver's direct phone number?

Ashlee Colliver's direct phone number is +141723*****

What schools did Ashlee Colliver attend?

Ashlee Colliver attended Franklin University, North Arkansas College, North Arkansas College.

What skills is Ashlee Colliver known for?

Ashlee Colliver has skills like Advertising, Marketing Strategy, Marketing, Public Relations, Integrated Marketing, Social Media, Online Advertising, Graphic Design, Strategic Planning, Social Media Marketing, Microsoft Office, Public Speaking.

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