Head Of User Research
Current
Jan 2022 - Present
AeroLeads people directory · profile
Andrew Crocco Email & Phone Number
Head of User Research
at
Wealthfront
1 work email found
@wealthfront.com
6 phones found area 973 and 650
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
Head of User Research
Location
Palo Alto, California, United States
Company size
Who is Andrew Crocco? Overview
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Quick answer
Andrew Crocco is listed as Head of User Research at Wealthfront, a company with 51 employees, based in Palo Alto, California, United States. AeroLeads shows a work email signal at wealthfront.com, phone signal with area code 973, 650, and a matched LinkedIn profile for Andrew Crocco.
Andrew Crocco previously worked as Senior Director, Consumer Insights at Wealthfront and Director, Consumer Insights at Gopro. Andrew Crocco holds Doctor Of Philosophy (Phd), Communication And Urban Studies from University Of Pennsylvania.
Company email context
Email format at Wealthfront
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{first}{last}@wealthfront.com
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AeroLeads found 1 current-domain work email signal for Andrew Crocco. Compare company email patterns before reaching out.
Profile bio
About Andrew Crocco
I am a social sciences PhD who loves to lead teams in pursuit of answering big, difficult questions. I believe the best answers are arrived at through a mixed-methods approach, leveraging the broad, macro-level perspective of data-analysis with the deep insights of qualitative investigation. Key capabilities:• Experimental research design• Advanced statistical analysis• Ethnographic field research• Consumer Segmentation & Journey Mapping • Concept & price testing through Conjoint Analysis• Marketing Mix Modeling• Market research, including consumer and technology trend analysis
Listed skills include Qualitative Research, Research, Data Analysis, Strategy, and 22 others.
Current workplace
Andrew Crocco's current company
Company context helps verify the profile and gives searchers a useful next step.
Wealthfront
12 roles · 22 years
Andrew Crocco work experience
A career timeline built from the work history available for this profile.
Senior Director, Consumer Insights
Jul 2017 - Apr 2022
Director, Consumer Insights
I led the Consumer Insights team at GoPro, responsible for defining brand, go-to-market and roadmap strategies. I was hired as the first consumer or market researcher at the company, and built the team to include quantitative and qualitative research experts who work across product and marketing initiatives. We combined social science research methods with.
Nov 2016 - Jul 2017
Senior Manager, Consumer Insights
In collaboration with marketing, product, and entertainment teams, I led cross-functional, primary research projects (quantitative & qualitative) to align go-to-market strategies for major product launches with GoPro’s global consumer segmentation and growth strategy.
Feb 2015 - Oct 2016
Associate
I led research teams with responsibility for industry analysis, benchmarking, consumer and technology trends, on client engagements within the consumer technology and media sectors, with a focus on mobile devices and digital media. Additionally, I conducted in-depth interviews with candidates and industry sources; delivered assessments and insight briefs.
Dec 2013 - Feb 2015
Senior Analyst
I led research teams on Technology & Media assignments, with a focus on mobile and digital. Additionally, I served as the Global Research Lead for our Media, Entertainment & Sports practice.
Feb 2013 - Dec 2013
Phd
I am a social scientist trained in ethnographic and archival research with a focus on Collective Identity; Technology and Society; Architecture and Urban Design. Primarily, my research focused on how people use media to tell stories about where and how they live.My research collaborations included professors and students in Penn's School of Design and.
Sep 2007 - Aug 2013
Graduate Fellow For Teaching Excellence
As a Graduate Fellow, I led monthly teaching workshops on course and syllabus design and assessment development, while also serving as a peer mentor.
2010 - 2011
~1 yr
Freshman Proctor & Advisor
Harvard University
Served as academic and resident advisor for 28 freshman in Thayer dormitory.
2006 - 2007
~1 yr
Assistant Men'S Lacrosse Coach
Harvard University
For two seasons I coached the Varsity team's defense and led player development. During this time, six players I coached were honored as All-Ivy League. In 2006, the Crimson made the NCAA tournament for the first time in a decade.
2005 - 2007
~2 yrs
Assistant Content Manager
As part of the MINI Cooper account team, I helped develop nation-wide print, television, online and viral marketing strategies. Our team later won the $200 million Volkswagen account without a review.
2005 - 2005
Program Manager
Business Council For The United Nations
Organized expert networking events around issues of global concern featuring ambassadors, finance ministers, and global executives and recruited TIME, Fidelity, and UPS as new strategic partners.
2004 - 2005
~1 yr
Team & coworkers
Colleagues at Wealthfront
Other employees you can reach at wealthfront.com. View company contacts for 51 employees →
DB
Daisy Burr, Ph.D.
Colleague at Wealthfront
New York, New York, United States, United States
View →
AR
Arup Ray
Colleague at Wealthfront
San Francisco Bay Area, United States, United States
View →
EY
Eric Yeh
Colleague at Wealthfront
San Diego, California, United States, United States
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JP
Jacob Preston
Colleague at Wealthfront
Palo Alto, California, United States, United States
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PM
Patrick Mankins
Colleague at Wealthfront
United States, United States
View →
DG
David Giles
Colleague at Wealthfront
Palo Alto, California, United States, United States
View →
CV
Caitlin Van Buskirk, Cams
Colleague at Wealthfront
Philadelphia, Pennsylvania, United States, United States
View →
MW
Melanie Williams Martin (She/Her)
Colleague at Wealthfront
San Francisco, California, United States, United States
View →
CM
Christopher Mathew
Colleague at Wealthfront
San Jose, California, United States, United States
View →
AM
Arturo Maldonado
Colleague at Wealthfront
San Francisco Bay Area, United States, United States
View →
Daisy Burr, Ph.D.
Colleague at Wealthfront
New York, New York, United States, United States
View →
AR
Arup Ray
Colleague at Wealthfront
San Francisco Bay Area, United States, United States
View →
EY
Eric Yeh
Colleague at Wealthfront
San Diego, California, United States, United States
View →
JP
Jacob Preston
Colleague at Wealthfront
Palo Alto, California, United States, United States
View →
PM
Patrick Mankins
Colleague at Wealthfront
United States, United States
View →
DG
David Giles
Colleague at Wealthfront
Palo Alto, California, United States, United States
View →
CV
Caitlin Van Buskirk, Cams
Colleague at Wealthfront
Philadelphia, Pennsylvania, United States, United States
View →
MW
Melanie Williams Martin (She/Her)
Colleague at Wealthfront
San Francisco, California, United States, United States
View →
CM
Christopher Mathew
Colleague at Wealthfront
San Jose, California, United States, United States
View →
AM
Arturo Maldonado
Colleague at Wealthfront
San Francisco Bay Area, United States, United States
View →
4 education records
Andrew Crocco education
Doctor Of Philosophy (Phd), Communication And Urban Studies
University Of Pennsylvania
Ma, Communication
University Of Pennsylvania
Ab, African American Studies & History Of Art And Architecture
Harvard University
Education record
Delbarton
FAQ
Frequently asked questions about Andrew Crocco
Quick answers generated from the profile data available on this page.
What company does Andrew Crocco work for?
Andrew Crocco works for Wealthfront.
What is Andrew Crocco's role at Wealthfront?
Andrew Crocco is listed as Head of User Research at Wealthfront.
What is Andrew Crocco's email address?
AeroLeads has found 1 work email signal at @wealthfront.com for Andrew Crocco at Wealthfront.
What is Andrew Crocco's phone number?
AeroLeads has found 6 phone signal(s) with area code 973, 650 for Andrew Crocco at Wealthfront.
Where is Andrew Crocco based?
Andrew Crocco is based in Palo Alto, California, United States while working with Wealthfront.
What companies has Andrew Crocco worked for?
Andrew Crocco has worked for Wealthfront, Gopro, Egon Zehnder, University Of Pennsylvania, and Harvard University.
Who are Andrew Crocco's colleagues at Wealthfront?
Andrew Crocco's colleagues at Wealthfront include Daisy Burr, Ph.D., Arup Ray, Eric Yeh, Jacob Preston, and Patrick Mankins.
How can I contact Andrew Crocco?
You can use AeroLeads to view verified contact signals for Andrew Crocco at Wealthfront, including work email, phone, and LinkedIn data when available.
What schools did Andrew Crocco attend?
Andrew Crocco holds Doctor Of Philosophy (Phd), Communication And Urban Studies from University Of Pennsylvania.
What skills is Andrew Crocco known for?
Andrew Crocco is listed with skills including Qualitative Research, Research, Data Analysis, Strategy, Market Research, Social Media, Nonprofits, and Leadership.
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