Editorial sector professional with over six years of experience specializing in PR, Communication and Marketing. Recently completing a university degree in Humanities. Also, a graduate with a minor in Gender StudiesExperience in multicultural environments and skills to maintain constructive working relationships. Enthusiastic, committed, and passionate. Creativity and results-oriented.
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Pr, Communication And Cultural Management SpecialistBibiana Ripol Comunicación Sep 2023 - Nov 2024Barcelona, Cataluña, EspañaI led the creation of press releases and conducted interviews with authors, ensuring impactful media coverage:• Designed email campaigns and press copywriting using tools such as Mailchimp and Mail Relay for targeted communication• Organized events, handling protocols, administrative support, author schedules, presentations, and press conferences• Coordinated all travel logistics, including booking flights, hotels, and meeting rooms• Managed telephone follow-ups and sales with press and institutions, including CRM updates, complaint resolution, and client queries, leveraging strong communication and problem-solving skills.• Demonstrated adaptability and a proactive approach to solving problems and redirecting strategies as needed• Developed and executed digital promotion strategies, including interviews, marketing plans, and social media content creation• Organized and conducted onboarding training sessions for new employees• Managed office budget, tracked expenses, and processed invoices efficiently -
Project Director. Pr, Comunication, Marketing - AcrossthewordsHttps://Www.Acrossthewords.Net Sep 2019 - Nov 2024Barcelona, Cataluña, EspañaI led the strategic development of a work model focused on product innovation, content creation, and customer experience enhancement:• Oversaw and supported all facets of supply chain logistics, ensuring seamless operations and timely deliveries• Administered CRM systems (Holded and HubSpot) to optimize client relationship management and streamline business operations.• Managed office budgeting, monitored expenditures, and processed invoices efficiently to maintain financial accuracy• I carry out the management of travel plans: travel tickets, hotel reservation, meeting rooms, etc• Coordinated nationwide campaigns for B2C clients• Oversaw the execution and monitoring of client-focused campaigns• Handled correspondence, addressed complaints, and resolved queries to ensure smooth communication and customer satisfaction
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Content WriterPlayforapply Sep 2018 - Aug 2019Barcelona, Cataluña, EspañaIn this company, I led:· The development and writing of e-learning training content aimed at enhancing professional skills for various partner organizations.· The creation, proposal, and execution of innovative projects.· The translation of client requirements into clear product stories and actionable tasks, ensuring alignment with project goals -
Sales And Office ManagmentHealth And Beauty Germany Gmbh Feb 2014 - Mar 2018Barcelona, Cataluña, EspañaI led the national expansion project for the publishing house by developing strategic partnerships with existing and potential clients through annual editorial projects, aligning with both client needs and company objectives: · Applied consultative selling techniques to deeply understand client goals and tailor solutions accordingly· I managed travel plans, oversaw, and supported all facets of supply chain logistics, ensuring smooth operations and timely deliveries as well as all general office management / HR topics· Demonstrated strong problem-solving abilities, positively adjusting strategies when needed.· Proactively provided attentive customer service to drive the company’s success and meet targets.· Identified and implemented solutions that ensured customer satisfaction while aligning with business viability.· Coordinated cross-functional collaboration between editorial, design, and management teams for each project edition.· Consistently exceeded annual sales targets by over 7%.· Prepared and presented monthly and annual financial reports and performance summaries.· Managed, updated, and expanded the CRM to optimize client relationships and track growth.· Developed tailored proposals and budgets for clients.· Ensured customer satisfaction through proactive solution-finding and responsive client communication.· Coordinated national B2B campaigns and oversaw their execution· Led branding efforts and developed brand-focused communication strategies -
International Opening SupervisorMango Jan 2012 - Dec 2012Barcelona, Cataluña, EspañaIn this company, I contributed to the international franchise expansion project by:· Leading the opening of new franchise locations in Russia· Implementing comprehensive franchise services· Setting up and optimizing visual merchandising strategies· Training teams on personalized fashion sales, including persuasive techniques, image consulting, and upselling/cross-selling strategies· Overseeing logistics operations, such as warehouse stock relocation, re-labeling, shipment management, and store stock replenishment· Managing and preparing performance reports· Managed office budget, tracked expenses, and processed invoices efficiently -
Assistant ManagerSwarovski Dec 2009 - Feb 2011Barcelona, Cataluña, EspañaIn this role, I led:· Personalized sales of luxury jewelry, utilizing persuasive techniques, image consulting, and upselling/cross-selling strategies.· Delivered exceptional customer service, managing and resolving issues for both national and international clients· Supported the store manager as assistant with conflict management and resolution· Trained and developed the team to enhance performance· Managed KPIs to track and improve sales outcomes· Implemented Visual Merchandising in line with company guidelines· Oversaw team management, including setting sales targets, scheduling shifts, and managing vacations· Managed office budget, tracked expenses, and processed invoices efficiently
Alicia Cros Skills
Alicia Cros Education Details
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Cursando En La Actualidad -
Minor In Gender Studies -
Incubadora DespegueMarketing Y Publicidad -
Orthotypography -
Official Regulated Certification -
Ateneo BarcelonésWriting And Composition -
Laboratorio De EscrituraCreative Writing
Frequently Asked Questions about Alicia Cros
What is Alicia Cros's role at the current company?
Alicia Cros's current role is Public Relations & Communication Specialist | Management | Marketing | Edition.
What schools did Alicia Cros attend?
Alicia Cros attended Universitat Pompeu Fabra - Barcelona, Universitat Pompeu Fabra - Barcelona, Incubadora Despegue, Cálamo&cran: Profesionales Del Lenguaje, Centres Innovació I Formació Ocupacional - Cifo, Ateneo Barcelonés, Laboratorio De Escritura.
What skills is Alicia Cros known for?
Alicia Cros has skills like Estrategia Comercial, Business Deveolpment, Blogging, Publicidad, Publicidad En Internet, Revistas, English, Mercadotecnia, Redes Sociales, Ventas, Trabajo En Equipo, Blogs.
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