Andrew Cusano Email & Phone Number

New York, Ny, Us

New York, New York, Us

Atlanta, Georgia, Us

• Measure overall RM system health and develop new algorithms and modules that improve forecast accuracy using a test/control methodology• Collaborate with the revenue management business team to prioritize initiatives and brainstorm new RM tools and modules, as well as providing analytic support• Build and revise components of the overbooking model to improve the economics of the model• Devise strategies to automate RM ideas/theories using cutting-edge techniques (i.e., Machine Learning) to improve the state of the system

Minneapolis, Mn, Us

• Developed a holistic, integrated acquisition strategy across channel and product for Bank Branded credit cards to optimize marketing initiatives and solidify the offer strategy. Expanded test/control methodologies to determine elasticities and effects of different acquisition offers• Built and implemented a solo e-mail offer strategy parallel to the existing direct mail strategy for Bank Branded credit card acquisition generating 6,000 incremental new accounts per year• Modeled and forecasted promotional reward expense for rewards card acquisitions, leading to more agile realignment of offers based on market conditions and internal financials• Provided analytical views of product portfolios and forecast KPIs, including creating customer segments and determining the optimal offer for those segments to meet portfolio KPI goals

Richfield, Minnesota, Us

• Develop methodologies and scope proposals to inform and shape the category analytics strategy to provide relevant customer insights to business stakeholders• Create a synthesized point of view by integrating analytics intelligence from multiple sources in a way that key stakeholders can take action• Utilize media mix optimization to provide guidance for optimal marketing spend by vehicle and category to maximize revenue and profit• Support omni-channel initiatives by integrating disparate data to provide a clear view of customer online and in-store behavior

Brussels, Be

• Developed detailed revenue and cost forecasting for strategic initiatives and promotions of internal business partners, including the Brand Marketing, Loyalty, and Partnership groups• Analyzed and modeled the economics of the Club Carlson loyalty program, leading to strategic enhancements to the program with a net annual benefit of several million dollars• Partnered with the Loyalty group to provide critical analytics for the development and launch of the co-brand credit card for the Club Carlson loyalty program, including the design of the award-winning card value proposition• Managed a team dedicated to providing all analytics for Brand Marketing, Loyalty, Digital, and CRM

Atlanta, Georgia, Us

• Responsible for maximizing Delta revenue by establishing and implementing technical inventory management formulations of multi-million dollar, multi-component inventory management systems projects• Orchestrated and managed a multi-departmental team (Operations Research, Information Systems, Revenue Management Systems and Inventory Management) of technical revenue management experts to ensure timely completion of revenue maximizing offline inventory management systems projects• Provided analytic and systems development support for the global inventory management revenue stream

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• Managed a group of technical analysts in defining yield management business problems and solutions, gathering requirements, analyzing output data, and implementing new yield management forecasting and system modules

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• Managed a group of analysts in performing revenue analyses on new projects and initiatives, analyzing yield management and revenue data, and developing and implementing small/medium yield management automation projects

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• Led a group of market management analysts responsible for half of the Northwest domestic network in formulating market strategies and developing inventory action plans to maximize revenue

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• Responsible for a number of short and long term analysis projects, including ad-hoc projects, which encompassed forecaster and optimizer research, and revenue analyses

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• Responsible for inventory allocations and overbooking for a subset of the Northwest domestic network

Cambridge, Ma, Us

Lincoln, Ne, Us

Ms, Transportation

Ma, Economics

Ba, Economics