Ada Chiu Email & Phone Number

Hong Kong Sar

Lead the COO office for Private Bank and Treasures Private Client, covering Governance & Control, KYC/AML, Sales Support, Platforms & Project and Digital Strategy

Hong Kong Sar

Hong Kong

- Develop and implement marketing strategies and plans across online/offline and social media to build brand and drive sales- Lead the transformation of digital channels to drive sales and enhance service efficiency via web and mobile- Build SmarTone's Facebook as a key channel for engaging consumers- Lead the development and implementation of PR plans and manage PR issues- Participate in strategic projects to drive business growth and SmarTone’s leadership in innovation and delivering value to customers - Represent SmarTone to speak at professional conferences to further build SmarTone’s leadership perception in delivering outstanding customer experience

Hong Kong

- Manage the P&L and drive the business growth of the Direct Channels (Internet, Mobile, Call Centre and Self-Service Network) for HSBC HK Retail Banking. Delivered double digit sales revenue growth via the direct channels- Lead business transformation for the direct channels from "service-led" to "sales through service"- Launch Mobile banking for HSBC in HK

Hong Kong

Transform, manage and drive the growth of TBWA, a mid-size 4A advertising agency. Grew the agency by 30% and improved agency profit margin by 25% within 1.5 years through business and staff development. New business acquired ranges from FMCG, fashion, retail to property.

Hong Kong

- Lead the development and implementation of brand and advertising campaigns for major international brands, including Coke China and Hong Kong, Heineken, Prudential and Ferrero- Proven track record in new business generation and building of existing client portfolio

Sydney, Australia

- Lead the development and implementation of brand and advertising campaign for major international brands, including Colgate Palmolive, Cerebos, AT&T and Citibank