Independent consulting and strategic advisory in multi-platform advertising revenue development, audience measurement, sponsorship, and partnerships. Current collaboration with Canucks Sports and Entertainment-owned Esports team, Seattle Surge, to develop and expand new corporate sponsorship and brand partnership opportunities to unlock value of team assets including YouTube live broadcasts, Team and Player social media assets - Instagram, TikTok, Twitch, and Twitter, IP rights, and community activations.

Developed and directed Sales, Research, and AdOps teams to consistently exceed advertising revenue goals of $50M+ and grow share of market. Delivered sustained revenue growth across multi-platform product suite including linear TV, CTV, OTT, digital video, social media, mobile, display, native, and email. 106% budget attainment in 2021.Created and launched regional go to market strategy for FOX’s programmatic managed service solution for CTV OTT. Delivered 160% of budget.Created $12M+ in annual sports partnerships and sponsorship revenue leveraging NFL, MLS, MLB, WNBA, and NCAA Football assets. Member of executive team that negotiated Sales, Marketing, Media Rights agreements with Seattle Seahawks, Seattle Sounders FC, and Seattle Storm.Extended relationships deep within both advertiser and media agency partners. Created alignment with C Level decision makers, account teams, media planners and buyers to uncover business needs, identify growth opportunities, and build seamless cross platform solutions.Built a winning, high-performance culture of transparency, trust, accountability, integrity, and inclusion

Guided, directed, and developed high-performing sales team to grow local advertising revenues to $30M+. Created sustained market revenue share growth improving KCPQ to #2 rank from #4, KZJO to #5 from #7.Strategically targeted and directed new business efforts across linear and digital portfolio. Actively managed pipeline to close $1.5M+ annually in new, exclusive, and incremental revenues.Managed and developed key client relationships to positively impact annual revenue growth. Consulted clients on media investment allocation, audience research and data, campaign performance measurement.Created collaborative, high-performance, customer-focused culture that thrived on making positive impact for clients.

Responsible for revenue and market share growth for large national brands and agencies. Deepened key customer relationships and directed field sales reps across 11 offices.Worked with major advertising agencies and holding companies in key markets of New York,Los Angeles, Chicago, Dallas, Atlanta, San Francisco, Philadelphia, Washington D.C., Minneapolis