Marketing Director:Advertising and marketing professional with over 20 years experience in building and executing direct response and brand marketing campaigns. Expert in reaching and influencing the self-directed investor.Marketing leader who can develop and implement sales collateral, direct mail and online marketing efforts. Long history of providing art direction, writing copy platforms and pulling valuable insights out of customer data. Ability to successfully manage budgets, time-lines, creative resources, web teams and analytic teams. Ongoing track record of system and process innovation coupled with a deep understanding of how teams (sales, internet, operations, customer support, marketing and editorial) should work together.Skills: - Integrated Marketing Strategies & Campaigns- Leadership of Creative, Analytic and Web Development Teams - Profit & Loss ResponsibilitiesRetention Marketing - Public & Media Relations- Media Planning (mail, print and web)- Event Marketing- Strategic Partner Development
Listed skills include Marketing, Integrated Marketing, Strategic Partnerships, Direct Mail, and 36 others.