As Digital Director at Kellen, I lead digital marketing strategy and execution (focusing on analytics, paid digital advertising, organic social media and SEO) for our clients spanning industries such as health care, food and nutrition, building materials and more. With over six years of collective experience in marketing and communications, I’ve developed and implemented numerous effective campaigns boosting engagement across various channels and platforms, as well as increasing organizational membership, sales and event registrations. I’m also a Certified Digital Marketing Professional (Digital Marketing Institute) and a Professional Certified Marketer (American Marketing Association), demonstrating my commitment to continuous learning and professional development. I’m passionate about creating innovative and impactful digital solutions that align with the mission and vision of the organizations I work with. With a linguistics background, speaking three languages (English, Spanish and Arabic) and having experience living and working abroad for four years, I also bring diverse perspectives to my work.