Adam Samsel

Adam Samsel Email and Phone Number

Strategic Director @ Havas Creative Group Poland
Warsaw, PL
Adam Samsel's Location
Warsaw, Mazowieckie, Poland, Poland
Adam Samsel's Contact Details

Adam Samsel work email

Adam Samsel personal email

n/a
About Adam Samsel

Strategic and ideas driven individual with over 15 years’agency-and-client-side experience in such marketing areas as: communication, sales and business development. Extensive practice in creating integrated communication strategies and campaigns using distinct touch points (ATL, BTL, digital, direct marketing), executed for the world class brands and companies, i.e. Procter&Gamble, Samsung, T-Mobile, Nike, Tesco, Danone, PZU, Plus, Xerox, Citi. Wide know-how of proceeding with the projects on different levels (business, strategic, operational and tactical). Ability of analyzing business dataand research – both qualitative and quantitative and thorough understanding of media planning.

Adam Samsel's Current Company Details
Havas Creative Group Poland

Havas Creative Group Poland

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Strategic Director
Warsaw, PL
Employees:
54
Adam Samsel Work Experience Details
  • Havas Creative Group Poland
    Strategic Director
    Havas Creative Group Poland
    Warsaw, Pl
  • Havas Creative Group Poland
    Strategic Director
    Havas Creative Group Poland Apr 2022 - Present
    Warsaw, Mazowieckie, Poland
  • K2 Create
    Strategic Director
    K2 Create May 2018 - Mar 2022
    Warszawa, Woj. Mazowieckie, Polska
    Creating communication strategies with focus on digital and social media for key agency Clients: Netflix, UPC, Samsung, Pepsi, Carrefour, Warta, JTI
  • Leo Burnett
    Senior Strategic Planner
    Leo Burnett May 2015 - Apr 2018
    Warszawa, Woj. Mazowieckie, Polska
    Brand and communication planning. Complex management of brand strategic projects.Key Clients: Samsung, P&G – regional planning for 3 categories (6 brands), T-Mobile, Kaufland, New business.
  • G7 Advertising Agency
    Senior Strategic Planner
    G7 Advertising Agency Mar 2013 - Apr 2015
    Warsaw, Masovian District, Poland
    - Creating brand and integrated communication strategies using different touch points (Internet & social media, direct marketing, events, sales promotions) for key Clients: T-Mobile, Heyah, Kinder Bueno and NB projects- Organizing and conducting strategic and creative workshops
  • Pzl Sp. Z O.O.
    Senior Strategic Planner
    Pzl Sp. Z O.O. Jan 2012 - Feb 2013
    Warsaw, Masovian District, Poland
    - Creating brand and integrated communication strategies using different touch points (Internet & social media, direct marketing, events, sales promotions) for key Clients: PZU, Polkomtel, Tesco, Opoczno, PGE, Alior Bank, Grupa Żywiec – Żywiec brand) - Cooperation with other agencies (interactive, PR, events, media houses) working for agency on strategic level- Complex management of strategic projects: creating offers and schedules, research agencies briefings and research supervising, strategic workshops, creating brand communication strategies, product portfolio managing, creative briefings and other agencies)
  • Young & Rubicam
    Planning Supervisor
    Young & Rubicam Jun 2008 - Dec 2012
    Warsaw, Masovian District, Poland
    - Creating brand and integrated communication strategies using different touch points (Internet & social media, direct marketing, events, sales promotions) for key Clients: Plus – iPlus, Plus for companies - SOHO, Xerox, Żywiec Zdrój, Saturn, LG, Danone (Actimel, Activia, Danacol, Fantazja, Core), Citi Handlowy- Coordination of NB activities for whole Y&R Brands Group (Wunderman direct marketing and internet, Sudler&Hennessey – health care marketing)- Cooperation with other agencies (interactive, PR, events) working for agency Clients (media houses, interactive agencies, PR agencies)- Management and coordination of Brands&Sport – sports marketing agency in Y&R Brands Group: responsibility for business goals (P&L), cooperation with event, PR agencies while creating offers for Clients, negotiations with sportsman and sports associations
  • G7 Advertising Agency
    Strategic Planner
    G7 Advertising Agency Apr 2006 - May 2008
    Warsaw, Masovian District, Poland
    - Creating communictation strategies for key agency clients from various categories: (Era, Tak Tak, Heyah, Kredyt Bank, Warta, 7Days, Nike, Chevrolet, Kinder Bueno, Pudliszki) and its implementation in different areas of communication mix - Cooperation with research & strategy agencies
  • Grupa Onet.Pl Sa
    International Account Manager
    Grupa Onet.Pl Sa Feb 2005 - Mar 2006
    Warsaw, Masovian District, Poland
    Creating and organising from the scratch sales department on foregin markets- preparing development strategy for key markets (USA, UK)- creating and coordination promotional activities (PR, relationship marketing)- creating distribution strategy and cooperation with distributors - NPD
  • Agora Sa
    Key Account Manager
    Agora Sa Nov 1998 - Jan 2005
    Warsaw Area, Poland
    - Cooperation with media houses (negotiations, handling account)- Implementing relationship programme (CRM) in Strategic Clients Department Advertising Brand Manager – Motorisation category- Market shares and spending analyses- NPD – new supplements and projects created in cooperation with editorials and responsibility for P&L- cooperation with sales support department, regional sales departments, market research, business analytics)

Adam Samsel Skills

Integrated Marketing Advertising Digital Strategy Strategy Digital Marketing Market Research Customer Insight Creative Strategy Marketing Direct Marketing Marketing Communications Marketing Strategy Online Advertising Interactive Marketing

Adam Samsel Education Details

Frequently Asked Questions about Adam Samsel

What company does Adam Samsel work for?

Adam Samsel works for Havas Creative Group Poland

What is Adam Samsel's role at the current company?

Adam Samsel's current role is Strategic Director.

What is Adam Samsel's email address?

Adam Samsel's email address is tazmandevil@o2.pl

What schools did Adam Samsel attend?

Adam Samsel attended University Of Warsaw, University Of Warsaw.

What skills is Adam Samsel known for?

Adam Samsel has skills like Integrated Marketing, Advertising, Digital Strategy, Strategy, Digital Marketing, Market Research, Customer Insight, Creative Strategy, Marketing, Direct Marketing, Marketing Communications, Marketing Strategy.

Who are Adam Samsel's colleagues?

Adam Samsel's colleagues are Małgorzata Skrzypek, Klaudia Laskowska, Cezary Szerenos, Filip Zbrzeźniak, Marcin Lutyński, Hanna De Bruijn, Rafał Ryś.

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