Adam Scher Email & Phone Number

Greater New York City Area

Co-Founder and Creative Director of CMYK, an award-winning, full-service digital agency helping brands tell their stories and grow their business through beautiful custom websites and branded content. Hands-on oversight of all branding/identity design, UI/UX design, design of web-based platforms (including custom web apps and CMS platforms, video production, motion graphics, iOS design and interactive installations & activations.Past & Current Clients Include: Warner Music Group, Bank of America, Arlo Hotel Group, Reddit, History Channel, Ralph Lauren, Moet Hennessy, VidCon, Party Rental, Exelon, Braun, McKinsey & Co, TransCelerate BioPharma, etc. Case studies: https://wearecmyk.com/projects/

Greater New York City Area

Designing the curriculum and teaching a level 1 course on the introduction to computers and web design. Course covers basics of web design principles, including proficiency in Photoshop, inDesign, Dreamweaver, HTML5, CSS3 and Twitter Bootstrap.

Greater New York City Area

Developed the curriculum for incoming students that covers the basics of the Adobe Creative Suite, branding/identity and techniques on creating and delivering successful presentations.Also created and taught curriculum for a course that explores trends in mobile technology. The class encourages students to expand their notion of mobile media and what it means to be "connected". Through case studies and creative briefs, the students create interactive mobile experiences that go beyond your traditional mobile application.

Greater New York City Area

Developed and taught online curriculum for the AAS in Graphic Design major at Parsons The New School for Design. Class focused on techniques and best practices for designing interactive platforms for online and mobile experiences.

Greater New York City Area

Developed the cirriculum and taught introductory workshops in inDesign, Illustrator and Photoshop.

The New School

Provided all Parsons undergraduate and graduate students, and New School faculty, with technology based support. Many people were seen on a regular basis to help strengthen their design skills and capabilities within applications (such as Photoshop, Illustrator, InDesign, After Effects and Final Cut Pro).

Developed the curriculum and taught a graduate level web design 1 course for incoming Parson's students.

I work closely with project managers and producers on interactive materials, which included developing wire frames, comps, and interactive functionality for specific platforms.

Designed and programmed interactive media and marketing materials for pharmaceutical companies such as Merck (Fosamax, Cozaar, Januvia, Janument) and Bristol Meyers Squibb (Sustiva, Atripla, Ryataz). Working directly with creative and account teams, I developed Flash and video-driven projects such as Tablet PC-based sales presentations. Designed both physician and patient materials, including direct mail, journal ads, detail aids, convention panels and other collateral marketing materials.

Mfa, Design And Technology

Aas, Graphic Design

Bfa, Dance